Seven confirms details of Tokyo Olympics ad competition for creatives
Seven has officially launched its search for Australia’s best ad to celebrate one month to the start of the Tokyo 2020 Olympic games.
In its April Olympics launch event, Seven touted the forthcoming Olympics as ‘Australia’s biggest advertising event’, and announced a competition for creatives where viewers will vote for their favourite advertisement shown during the games.
Seven has now confirmed the details of the ‘Favourite Ad of the Games’ contest, revealing the winning ad to receive $1 million of free placement across Seven’s sports broadcasts including the AFL Grand Final, Bathurst 1000, the Ashes Test series and the Olympic Winter Games Beijing 2022.