Seven is Australia’s fastest-growing brand, according to report

Seven has been named Australia’s fastest-growing brand, according to the Brand Finance Australia 100 2022 Ranking, up 78% to AU$564 million in brand value.

The news comes following the acquisition of Prime Media Group by Seven West Media, which was completed at the start of this year. Seven also topped the OzTam data with the largest overall network share of 38.6% for 2021 and broadcasted the Tokyo Olympics last year.

Brand Finance Australia managing director Mark Crowe said: “Seven’s fast growth has been underpinned by appealing and diverse program content, including this year’s Olympics. Outstanding revenue performance has been fuelled by Seven’s leadership across key demographics, that have delivered highly favourable brand perceptions.”