Dr Mumbo

Swan dive

Curious goings-on during an ad break for Nine’s Sydney broadcast of The Logies. The network aired an ad for ARN’s radio station Mix just before 9.30pm.

Which would have been a pleasing marketing investment to see for Mix 106.5’s Sydney breakfast team of Tim Ross and Claire Hooper.

Except it was a promo for Mix 101.1’s Melboune breakfast team of Chrissie Swan and Jane Hall.

Dr Mumbo suspects that the phone call to the Nine sales team for a makegood is coming right… now.



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