4 years ago ‘There’s a revolution coming’ says Nathan Hodges; ‘agencies need to take control of the procurement process’ 3
5 years ago Agencies need to stop ignoring procurement as its influence continues to grow in marketing 17
5 years ago APMA chairman lashes culture of procurement saying ‘creativity only survives against all odds’ 2
6 years ago Clients and procurement are exploiting the passion ad agencies have to create work for less than it is worth, says ECD 19
6 years ago Marketers split on role of procurement amid UM CEO’s call to ‘put them back in their box’ 3
6 years ago Agencies hit with ‘mindless’ form filling as panel flags lack of skills in marketing procurement