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Zac Martin

Campaign Review: The battle of the telcos: Telstra vs Optus

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11 months ago

Why consumers think your ad is a ‘flop’

11 months ago

Ogilvy Melbourne hires creatives Lee Phillips and Patrick Trethowan

2 years ago

Freelancing: The good, the bad, and the ugly

2 years ago

Don’t sweat the big idea

2 years ago

Is our fetishisation of insights misled?

2 years ago

Purpose is the symptom of an embarrassed industry

3 years ago

What I’ve learned after 12 months as a freelancer

3 years ago

Marketers should stop asking for feedback and start listening to it

3 years ago

Why I changed my job title from digital strategist to creative strategist

3 years ago

My wish for the new year? That brands stop sucking at social

10 years ago

GPY&R staffer accuses journalist of defaming her over ‘porn posts’ story

10 years ago

GPY&R sex scandal story may be a beat up but it still has implications

10 years ago

GPY&R staff become the story after newspaper links online comments to Skype sex scandal

10 years ago

Best ad complaint ever? Pure Blonde cleared of cruelty to mythical winged horses

11 years ago

Fonterra’s milk brand gets public to vote on new flavour

11 years ago

Mumbrella Readers Choice Awards – industry blog of the year shortlist

11 years ago

Five to follow: Zac Martin; Mark Pollard; Katie Chatfield; Gerry McCusker; Newsagency blog

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