Uber Eats and Hungry Jack’s top delivery and fast food digital ad spend

August 25, 2021 10:02

Hungry Jack’s and Uber Eats have topped the digital ad spend for fast food and delivery respectively from 1 March 2020 to 31 July 2021, according to new data by Pathmatics.

The new data compares the digital ad spend for fast food brands Hungry Jack’s, Yum Brands (KFC’s parent company), McDonald’s, Subway, Nando’s and Domino’s Pizza, and delivery brands Uber Eats, Menulog, DoorDash and Deliveroo.

In terms of food delivery services during a period of lockdowns and restrictions, Uber Eats topped the category, with Menulog and DoorDash coming in second and third respectively with similar spending to each other.

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Anna Macdonald

Anna Macdonald was a Mumbrella journalist, covering news, creative, ad standards and campaigns. She left Mumbrella in April 2022.

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