2015 Annual: The year that was – March

annual2015 (1)It was another year of major change and transformation in the media and marketing world. Over the next 12 days, Mumbrella’s Nic Christensen and Miranda Ward provide a month-by-month recap of the most read and biggest stories that affected the industry. Here are the highlights from March.

March kicked off with one of the most read Mumbrella stories of 2015 which involved Southern Cross Austereo executive Linda Wayman telling a forum at Mumbrella Perth she gives condoms to its staff in Perth to discourage them from having babies.

Linda Wayman

Wayman’s comments caused a media controversy.

The comments by Wayman, who is boss of SCA’s two Perth stations Mix 94.9 and Hit 929, caused a storm of media controversy with a number of outlets picking them up, after she declared: “Thirty five per cent of my staff at the moment are on a maternity leave contract or maternity leave and that’s significant.”

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