Dawn Watt exits GM role at Fuse Agency to go in-house at FOREO
The former general manager of Fuse Agency Australia, Dawn Watt, has joined cosmetic company FOREO as its global PR manager.
Watt rejoined Fuse after eight months at Red Republic as agency manager in December last year.
Watt is departing Fuse Agency after one year as GM
“After over a decade of agency life moving to a global in-house role was a new challenge for me.
“FOREO have essentially built an in house agency within the company so we are fully in control and live and breathe our creative, ideas, stories and every other asset and activity related to our marcomms, PR, digital and social media every day.
I think this is a direction many global companies are adopting and whilst there is still a place for agencies in specific markets, being under one roof, or in our case, our key offices in Zagreb, San Francisco and Shanghai, it is a truly exciting and vibrant environment every day,” Watt told Mumbrella.
Fuse Agency does not yet have a replacement for Watt.
Samantha Brooks, director at Fuse Agency, said Watt will be both personally and professionally missed and the team at Fuse Agency wish her all the best.
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