Suncorp Bank customers run free in new ad from GPY&R Brisbane
GPY&R Brisbane have unveiled a new ad for Suncorp Bank that promotes their offer to give customers free tickets to the Gold Coast Airport Marathon.
The commercial features entrants training to soaring music and ends with the tagline “Suncorp Bank customers run free”.
https://www.youtube.com/watch?v=YUjAezVDSYo&feature=youtu.be
A spokeswoman for GPY&R said the agency leveraged the bank’s partnership with the marathon in order to engage, support and reward customers at a community level.
The campaign also appears on the bank’s website with a countdown timer featured until registration begins. The promotion runs over 17-18 May and is only available to Suncorp customers, with 200 double kits available.
Credits list:
Agency: GPYR Brisbane
Client: Suncorp Bank; Sascha Coglan.
Product: Sponsorship
Copywriter: Jim Mckeown
Art Director: Joshua Bartlett
Director: Joshua Bartlett
Drone Operator: Jim Mckeown
Group Account Director: Robyn Larkham
Mariam Chehab