Dr Mumbo

Kim Williams on pay TV’s pulling power and… Eastenders?

To the Westin in Sydney and a speech from Foxtel boss Kim Williams who took the stage to the theme tune from UK soap Eastenders.  

The reason, he explained was because of its audience-drawing power – so hefty that extra power stations need to be put online when everyone makes a cup of tea afterwards.

In his championing of the future of TV, he claimed those predicting its demise fell into three groups: “the hopeful traditionalists”, “the fanatical futurists” and “the permanently grumpy”.

Dr Mumbo suspects that Eastenders viewers fall mainly into the latter group.

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