Matt Cramp named as Workshop ECD

Sydney creative agency Workshop has appointed Matt Cramp as creative director after he spent a stint freelancing with the agency.

Prior to a year-and-a-half freelancing at Ogilvy & Mather, Euro RSCG and Grey, Cramp was a senior copywriter at Lowe Sydney and Leo Burnett.

Cramp will report to principal Jamie Kwong.

Kwong said: “Matt is not only extremely creative, he is a solid strategic thinker, a natural leader and very respectful of those around him. This makes him a great fit for our agency and our clients.”

Cramp’s appointment follows that of Tony Vigna as associate creative director in August last year.

Tim Burrowes

Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.

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topics Advertising Jamie Kwong Workshop

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Comments: 1

Ed 27 May 11

Congrats Matt…very pleased to hear it!

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