Myer creates carol for vague gift requests in 2021 Christmas ad

November 8, 2021 9:42

Myer has become the latest brand to launch its 2021 Christmas campaign, titled ‘Unriddled Christmas’ via Clemenger BBDO Melbourne.

The campaign features the song ‘The Vague Carol’, which is a take on Ode to Joy on how to give gifts to vague gift requests such as “not really sure, surprise me”.

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Anna Macdonald

Anna Macdonald was a Mumbrella journalist, covering news, creative, ad standards and campaigns. She left Mumbrella in April 2022.

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Myer creates carol for vague gift requests in 2021 Christmas ad

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