News Corp launches national campaign to create 5000 jobs for young people
News Corp has launched a national campaign aimed at energising the flagging Australian economy by creating 5000 new jobs for young people over the next 50 days.
The “5000 Jobs In 50 Days” initiative launched on Saturday, with an open letter from boss Michael Miller published in the company’s newspapers.
The letter offers employers free advertising space to promote vacancies for first time job seekers.
And the company said it is also creating 250 internships within News Corp.
Major retailers including Coles, McDonald’s and KFC are among those to have already pledged jobs.
The campaign is also backed with a Facebook page promoting the initiative.
It is not the first time that News Corp titles have launched a campaign based on driving economic outcomes.
Sydney’s The Daily Telegraph was instrumental in breaking the political logjam in getting work on the city’s second airport underway, in a campaign which evolved into the title’s Fair Go for the West initiative.
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