McCann Melbourne makes four new hires
McCann Melbourne has brought in more new faces following the reverse take-over by Smart in September, with four appointments in creative, creative services, account management and strategy.
The announcement from the agency read:
McCann Worldgroup has continued to grow and strengthen its Melbourne office with four new staff joining the agency’s ranks.
Award-winning creative Pat Baron is returning to McCann Melbourne as Senior Creative, reporting to Executive Creative Director John Mescall. Baron has led creative teams at agencies including Sputnik, See and JWT as well as McCann, and is a dedicated trainer of talent, contributing to AWARD and AFA Adschool training courses in recent years.
Baron boasts strong automotive experience on Holden, Ford and Mazda, and has previously consulted to Telstra on digital strategies.
“Pat is a genuine creative thinker with the talent and experience to drive great work and develop strong relationships, both internally and with our clients,” Mescall said.
Nicky Finlay has joined as Creative Services Manager from the same role at Sapient Nitro, and has previously worked at Leo Burnett and Publicis Mojo. Her main responsibilities will be to monitor the agency’s internal process procedures and manage creative resources across all clients.
Also joining are Megan Jones as Senior Account Manager and Rob White as a Strategy intern, ahead of the imminent appointment of a national head of planning.
These appointments follow the 10 new staff announced in December across the creative, account managements and studio teams.
“The new McCann is taking shape and appointing the right talent, with the right skills sets and drive to contribute to the business, is an important part of the reinvention of the agency. Our goal is to continue to assemble the most impressive agency talent pool across Australia and New Zealand because talent is any agency’s most salient point of difference,” Mescall added.
The McCann-Smart merger has seen a number of staff leave the Melbourne office, including creative director Phil Van Bruchen.
So? Point being? I am starting to think Mumbrella should just have a category of Hatches, Matches and Dispatches.
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