ADMA acquired by Australian Computer Society
Industry body the Association for Data-Driven Marketing and Advertising (ADMA) has been acquired by the Australian Computer Society (ACS).
The acquisition also includes former assets of the Australian Alliance of Data Leadership (AADL): the Institute of Analytics Professionals of Australia (IAPA), Digital + Technology Collective (D+TC), and Data Governance Australia (DGA).
The AADL will cease to exist, as ACS becomes the holding company of the various entities.

“The Australian Computer Society”
What a ridiculous name!
LOL
“The Australian Computer Society”… nice try robots.
Judean People’s Front. We’re the People’s Front of Judea!
How can an industry body be purchased? So strange…
I think ‘purchased’ is a euphemism for ‘bailed out’. I heard the money was running out and ADMA needed a lifeline. It’s been a dumpster fire for a long time with all sorts of governance issues.
The ACS….profiteering by exploiting the hopes of thousands of international IT Uni students in Australia extolling the benefits of membership as a pathway to a job (visa) in Australia, meanwhile dining out on its Not For Profit status. Every year issuing urgent scary reports about the risk of skills shortages to the AU “Digital Economy” (from a management committee whose average age is 65 and background is either public servants or academics) and forging ‘partnerships’ with offshore BPO’s and banks to depress wages for domestic ICT grads. University ICT faculty heads should be ashamed. ADMA was actually helpful to industry and government. We should all just vomit at this news.
So odd that there has been so little scrutiny of the chair who has been in place throughout this tumultuous time. Also sounds like finances have been a mess for a while so presumably this started in the JS era.
Definitely. Lift a few rocks…