News

Luxury Travel editor Lucy Jones to depart 1

ROI on tourism marketing is $16m for every $1m spent, claims a hotel association report 5

Watchdog dismisses complaint suggesting ad for video game Watch Dogs was ‘intimidating’

Greenpeace puts Nemo in a blender to highlight risk to Great Barrier reef 1

Look beyond creative awards to boost agency credentials, warn new business experts 7

The X Factor wins Tuesday night entertainment battle, but Masterchef wins the demo battle

Target gears up for toy sale with campaign led by talking bear 1

Live blog: Tuesday, July 22

Qantas flags digital focus after losing 40 per cent of broad marketing team in recent cuts 1

Quickflix boss coy on Nine’s new strategic stake but confident there is no ‘content stitch up’

GPY&R Sydney promote CDs Bart Pawlak and David Joubert to joint ECD role

Kinetic Super attempt to tackle apathy towards super in new campaign from Naked 3

‘Opal Man’ ditched at dinner as third ad focuses on free trips 1

Bose to nurture creative talent to promote release of new headphones

Man celebrates buying a Jeep from a mountain top 1

The Voice finale underwhelms drawing just 1.66m 6

Dettol Australia’s ‘most trusted brand’, according to new study 3

Nine creates group role to oversee consumer marketing 1

Dawn of the Planet of the Apes beats Sex Tape by $1.053m 1

Diageo dumps Ikon as strategy moves to Leo Burnett, with buying overseen by Mediavest 18

Live blog: Monday, July 21

Comms Council CEO urges agencies dealing with illegitimacy claims to be transparent 2

Executive Channel Australia restructures amid buyout of European operation

Publishers of Travel Bulletin to close trade magazine but still looking for buyer

P&O Cruises embarks on ‘contemporary’ marketing push 3

Universal Channel promote premiere of Devious Maids with prank campaign 1

DDB re-launches Tribal to focus on technology 4

Wotif selects M&C Saatchi to ‘breathe new life’ into brand 6

60 Minutes tops the night with 1.4m viewers helping Nine claim top spot

ING Direct parts ways with Droga5 handing interim creative duties to Soap 1

Perth brothel told to remove ad because of the placement of a feather boa 1

Live blog: Friday, July 18: Australian Women’s Weekly | The Guardian | Australian Press Council | Daily Telegraph | Malaysia Airlines |

Disney to tackle online comments and corrections as he finishes his term as Press Council chair

Insurance firm ‘sorry’ after buying keyword Malaysia Airlines on Google 27

News site Newzulu backs down in domain squatting row with rival Newsmodo 1

Metcash confirms appointment of Madeleine Fitzpatrick from McDonald’s 2

Razor hires Ikon’s Dave Scott to be client service director, as Damien Terakes moves to Initiative 5

Ten to continue simulcasting Family Feud on Eleven for ‘the time being’ 3

Mazda teases audiences ahead of launch of new model of Mazda2 1

Guardian MD says lack of shareholder pressure allows it to pick and choose ad partners 5

Masterchef achieves biggest audience of the season with 1.23m 5

AFL focus on individuals with a love for footy in campaign for Multicultural Round 1

Billboard owner tells ASB: ‘If you have nothing better to do with your time then God help us’ 2

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Live blog: Thursday, July 17

Paul Fishlock and Y&R settle legal costs following long-running legal stoush 4

Photography company describes Cannes Press Lions entry as ‘love job’ 27

Ten defends not breaking down audiences for Family Feud as buyers welcome lift 6

Wicked backs down in row over ‘sexist and misogynistic’ slogans 9

Mumbrella’s content marketing and branded entertainment event BEfest to return in October

Struggling 2UE sets sights on market share growth amid TV ad push 17

News Corp’s national Carsguide and Travel editors depart 1

Content house Brand New Media buys majority stake in entertainment agency Waterfront 2

MyPlates encourage women to ‘man proof’ their cars with ‘Le Chic’ range of plates 113

Southern Cross shares open up despite departure of CFO 4

Ten tops Nine for audience share as Masterchef and Offspring surge on lacklustre night 5

Mike Rigby leaves Interbrand for R/GA New York ECD role

Southern Cross Austereo CFO quits after a month 1

Live blog: Wednesday, July 16: JWT and Cannes | Nestle | IAB | Telstra | SMI | Family Feud | Wicked Campers 1

McDonald’s teases audience with Hipster Duck audition tape 2

Shortlisted Cannes Lions ads ran once, in local parenting mag 44

Adrian Mills returns as MD of McCann Melbourne six months after leaving for Clems 9

Telstra narrows down marketing role to two internal candidates 1

Cummins&Partners to develop AFL Finals Series campaign 7

Brewery minnow Wayward triumphs in naming battle with global giant SABMiller’s Haywards 3

ACCC clears Jeep but NSW Gaming officials confirm initial probe into competition 9

Transport NSW launch second ‘Opal Man’ video 2

Diabetes Australia urge people to get tested for type 2 diabetes 4

Nestlé confirms shortlist for media pitch

Family Feud grows audience with 719,000 viewers on second airing 9

IAB finalises shortlist for online audience measurement tender 1

SMI: Digital revenue surges, print collapses as ad market finishes financial year up 10

Live blog: Tuesday, July 15

Coles claims ‘global retail first’ with mobile payment launch 8

Cannes Lions deadline edition of Rouse Hill Times also carried one-off Band-Aid ads 35

The Australian launches online storyline to celebrate 50th anniversary 2

Creator of ‘most innovative’ pizza to appear in Dominos TV ad campaign 4

Former James Boags creative to head up marketing at Tourism Tasmania

Target partners with Channel Seven to present one-off TV event featuring Gok Wan 2

Wicked Campers falls foul of Ad watchdog again for Chuck Norris masturbation and burning churches 4

Aldi’s fifth ‘Like, Like’ ad sees a man in a white coat sell laundry powder 1

Unibet focuses on the more serious punter in first campaign from Leo Burnett 5

Family Feud rates 690,000 on debut, X Factor beaten by Masterchef 5

Live blog: Monday, July 14 1

Dawn of the Planet of the Apes pushes Transformers to third place

Award winning McDonald’s campaign ran in Rouse Hill Times 91

ABC makes first round of cuts with 80 jobs expected to go 3

News.com.au reclaims top place in rankings as SMH and The Guardian numbers fall off 4