Facebook, your brands strategy is screwed

I am not one of those people who hate the idea of Facebook making money. But in its latest attempts to make money from brands, it has lost its way.

Sponsored brand messages are interrupting, confusing and pissing off my friends.

And the brands have become so obsessed with getting “likes” for their posts, they’ve mostly stopped saying anything relevant.

Today was the final straw though. It dawned on me that the more brands I choose to like on Facebook, the less likely my friends are to see my own updates.

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