Match aligns new Maserati campaign with Financial Review Group
Media agency Match media has launched a new campaign for luxury car Maserati GT Sport with the Financial Review Group.
The online ads will run across a custom created weekly video summary of market news called ‘Plays of the Week’, and will be supported by print advertising in the Financial Review’s Capital Magazine.
Nick Wokes, communications strategist at Match Media said: “Working closely with Maserati and the Financial Review Group has really allowed us to give value back to our audience which, in this increasingly fragmented marketplace, is becoming more and more important. Both Maserati and Financial Review Group have really jumped on board and we are excited to see the outcome of the campaign.”