Mumbrella Podcast: News Ltd’s Tony Kendall targets advertisers; Australians leaders in social media; where are all the women creatives?
In this week’s Mumbrella Podcast with editor Tim Burrowes, deputy editor Camille Alarcon and House Party’s Scott Rhodie:
- Tony Kendall, News Limited’s director of sales, talks up its strategy to attract more national advertisers
- Why does Australia lead the world in social media?
- The advertising industry – suffering from a lack of women creatives
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Recorded with the support of CBS Interactive. Production by Georgina Pearson.
Only criticism would be that I found it rather hard to hear Tony Kendall.. perhaps he was too far from the mic or something, as Tim sounded very clear and he didn’t.
Always enjoy the podcast itself though thanks 🙂
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Did News pay for that? Was that an ad? That wins the Peter Overton Award for “so interviewee, tell me how great you are while I sit here in pathetic, drooling adulation.”
Journalism, people, journalism!
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