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Publicis Groupe ANZ appoints new Leo Burnett Australia CEO

Publicis Groupe ANZ have appointed Clare Pickens as CEO of Leo Burnett Australia, coming with over a decade’s experience at Wieden+Kennedy.

Pickens will start in April.

“Clare is a leader who has worked across multiple markets and client categories, with a progressive view on creativity and what it takes to deliver innovative and effective work,” said Michael Rebelo, CEO of Publicis Groupe ANZ.

“Having spent over ten years at Wieden+Kennedy, she led an international team and managed a range of successful global client relationships. Her commercial acumen has been honed leading creative agencies focused on building business through creativity. We are excited to bring such a unique international leader to Australia to lead Leo Burnett,” Rebelo said.

Pickens worked in various roles at Wieden+Kennedy, working for brands including Uber, Nike, Mondelez, Instagram, Heineken, P&G, Netflix, Diageo, Levi’s and Booking.com. She was also previously Global Managing Director of creative agency Red & Co. and most recently managing director of HERC Amsterdam.

“I am deeply excited by the opportunity to join the Leo Burnett team in Australia,” Pickens said.

“Being part of such an established group with a legacy of effective and quality creative work is a great privilege. I’m looking forward to rolling up my sleeves and helping usher in a new phase of progressive partnership and business solutions with our wide client base. I’m joining a seasoned team with an ambitious vision and anticipate a wonderful year to come for Leo Burnett, Australia. I hope to bring some of the charm of the Dutch canals to the southern hemisphere, but certainly not the weather!”.

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