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Cathie McGinn

The Good Society’s milkshake video brings all the hidden agendas to the fore

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9 years ago

Alex Hayes joins Mumbrella team

10 years ago

Fifty shades of marketing

10 years ago

Turning our humdrum lives into a game

10 years ago

Game of Thrones: How not to distribute content

10 years ago

Inside Photon – where cross pollination was personal. Very personal

10 years ago

The big business of bad photography

10 years ago

McGinn to discuss what went wrong at Mumbrella’s managing social media risk masterclass

10 years ago

Mindshare’s Cathie McGinn moves to Mumbrella

10 years ago

Assumptions kill creativity

10 years ago

The emperor’s new fragrance: Old Spice’s campaign failure

11 years ago

C is for content, no matter how many platforms it touches

11 years ago

Steve Jobs: The man who changed everything in marketing and technology

11 years ago

Google+: Facebook and Twitter be warned?

11 years ago

Cathie McGinn moves into Mindshare strategy role

11 years ago

Kneejerk negativity is ruining this creative industry’s big thinking

11 years ago

The 12 digital marketing trends of 2011

12 years ago

Question time: 2010’s best and worst moments

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