Mat’s Cannes party HQ
Dr Mumbo is grateful to IPG Mediabrands global chief strategy officer Mat Baxter for pointing out that these days the Cannes Lions is mainly “a never ending party“.
And Dr Mumbo is also grateful for his spy on the ground, Nic Hodges of News Corp, for tweeting him a picture of party HQ on La Croisette.
Yo @mumbrella, I believe I have found the #neverendingparty! pic.twitter.com/3vRNdB7A07
— Nic Hodges (@nichodges) June 17, 2016
Also related to Mat’s article – it is a little ironic that the entire Mediabrands senior leadership team is over in Cannes. I thought Mat was suggesting that they were sending juniors this year. From what i can see from their social media – this is far from the truth and MB are in fact leading the charge with unnecessary expenditure.
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Looking forwards to joining the #neverendingparty
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