APN Outdoor secures digital signage in Melbourne’s CBD loop stations
APN Outdoor has secured the rights to sell digital cross platform rail signage in Melbourne’s CBD loop stations. It follows recent screens in Sydney CBD stations.
The announcement:
APN Outdoor, Australia’s leading outdoor advertising operator, has secured the exclusive rights to sell Australia’s first digital cross platform rail signage in Melbourne’s CBD loop stations.
With 34 screens to be installed over the coming months at Melbourne Central, Parliament Station and Flagstaff station, the combined potential audience of these stations is over 100,000 commuters per working day.
They seem like pretty small signs… Why not go larger and cover all the boring blank spaces?
Cost is still very prohibitive
I have seen these screens operating at Melbourne’s Central Station on platform 3 and they are very effective and truly look great.