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Singapore Airlines tops October brand movers ranking

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SurfStitch launches summer campaign with brand repositioning

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Zitcha teams up with Broadsign to drive better integration in retail media and OOH

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Campaign Review: Jingle Bells, Jingle Bells, Telstra all the way

3 days ago

Private Media redundancies highlight challenging time for Australian media; the proof that the creative industry needs to clean its act up

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Sydney Swans and realestate.com.au push partnership to ten-year mark

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Free-to-air TV networks cautiously welcome proposed changes to prominence and anti-siphoning laws

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The Chaser comedian to host Breakfast on ABC Radio Sydney in 2024

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Pilot launches bold, cheeky out-of-home campaign sharing ‘shocker performance stories’

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27 Degrees Media signs first client one month into Australian operation

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Australian Government taps Paper Moose for landmark Australian Cancer Plan strategy

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Travel Guides is proving Aussies are itching to go on holidays

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Telstra cops $300,000 fine for ‘repeat customer safety and privacy failures’

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Australian online advertising spend growing despite gloomy forecast

4 days ago

Aussie media companies ‘strongly positioned’ to weather advertising slowdown

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Seven debuts refreshed sponsorship lineup for 2023-24 summer of cricket

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Sunrise executive makes move to PR firm

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Seven takes the final Monday of TV ratings season

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News Corp Australia, IKEA and Adore Beauty join Mumbrella Retail Marketing Summit 2024

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Australia’s creative industry wants to ‘clean up its act’: Drop The Shade results revealed

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Nine odds-on favourite to take the Melbourne Cup

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‘I know nothing about the beauty industry’: The Jim’s Mowing founder’s new venture

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ARN seeking review of Takeovers ruling it bought SCA shares in ‘unacceptable circumstances’

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Sunday Gravy appoints new managing director and strategy partner

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ACCC says ‘critical need’ for regulatory reform against tech giants

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MEAA backs journalists calling for ‘ethical’ reporting on Israel-Gaza war

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Hardhat nabs whiteGREY managing director

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ABC rules Q&A program ‘impartially presented’ views on Israel and Palestine

2

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EXCLUSIVE: New Aussie platform connecting brands to musicians launches

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ARN and Australian Open extend partnership until 2026

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Mushroom 50 concert wins Sunday for Seven

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‘Be on guard’: Warning issued as 3 million Aussies scammed during weekend sales

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Holey Moley launches cheeky campaign via Dentsu Creative

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Hatched picks up digital and media duties for GPT

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Redundancies hit Private Media after a ‘very challenging year for advertising revenue’

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Millions still buying glossy magazines during cost-of-living crisis

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‘The IONIQs become a symbol of optimism’: Hyundai and Innocean play with light patterns in new spot

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Apparently more Aussies read news than eat fresh fruit

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Mountain Dew launches ‘ridiculous and over the top’ origin story movie trailer

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‘Like a toast to new adventures and old friends’: TABOO launches new work for Starward Whisky

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Legacy Club encourages Aussies to buy a ‘symbolic beer’ for veterans, via VML

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EXCLUSIVE: About Today expands client roster with new win

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Elfy Scott steps away from Mamamia

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TV ratings: Seven getting closer each day, but Nine wins Thursday

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TAL launches new brand campaign via BMF

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‘Save big this Black Friday’: New cummins&partners campaign flags biggest projected bushfire season this summer

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Audible Australia boss unfazed by Spotify’s new audiobook offering

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Enjoy the magic of ‘Schweppervescence’ in new campaign via Clemenger BBDO

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‘TVs should serve the consumer, not the government and not Free TV Australia’: ASTRA takes aim at TV prominence law

2

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‘The market is short’: Why Kyle & Jackie O Melbourne expansion is good news for advertisers and brands

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Rugby Australia ‘actively’ in market for new headline sponsor after Harvey Norman pulls pin

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Coles 360 bolsters OOH and in-store radio channels ahead of 2024

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1 week ago

Coopers places big beer cans across Australia with AR campaign

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Amazon debuts ‘Tanya from Accounts’ for Black Friday, featuring comedian Tanya Hennessy

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Vodafone’s new ad promises a reliable network – if not, they’ll give refunds

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Seven highlights ‘anti-establishment aspects’ of cricket ahead of BBL13

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‘Kyle’s a grubby buffoon’: Steve Price claims Melbourne won’t accept Kyle and Jackie O

3

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New Mumbrellacast: ARN boss tells us about landmark Kyle & Jackie O deal; Is SCA doomed?; The fallout from Kelly Bayer Rosmarin’s Optus resignation

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The Royals shine a light on one of Australia’s deadliest cancers in chilling campaign

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ARN boss claims massive Kyle & Jackie O deal has ‘no impact’ on SCA takeover bid

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EXCLUSIVE: The Royals scoop up University of Melbourne creative account

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Housing and property category led October news consumption: Ipsos Iris

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TV ratings: Travel Guides guides Nine to an easy win

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New Mumbrella360 sessions to tackle marketing nightmares and memory tricks

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Harness the power of the ‘stache: Movember launches ‘Mancestry’ test via DDB Melbourne

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Radiohead lends hit song to UNICEF climate change campaign via H+C

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M&C Saatchi lands Dare account

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Kyle and Jackie O sign ‘historic’ 10-year deal with ARN

3

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DEPT partners with Indigenous-owned consultancy to improve First Nations tech capabilities

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Toyota champions grassroots cricket in new spot via Gemba

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ARIA boss dismisses commercial radio’s ‘hysterical claims’

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Cashrewards enlists Joel Creasey as the ‘Cash Re-warden’ ahead of Black Friday, via Poem

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The Barnes family pulls a crowd for ABC

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Aussie radio industry slams ‘unfair fee hike’ proposed by record labels

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Mitsubishi Electric launches first work from Paper Moose

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Outdated masculine archetypes continue to dominate media and advertising

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Keep Left reappointed as PR agency of record by Great Southern Bank

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‘It’s Sweet-ish not Swedish’: Clemenger BBDO’s cheeky new campaign for Somersby Super Crisp

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Boody hands corporate PR to Sling & Stone

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Optus CEO resigns effective immediately

4

2 weeks ago

Dentsu profits down again

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Australia one of five focus markets in GroupM post-cookie readiness program

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‘Skip the fluff, go for substance’: Mumbrella CommsCon Awards first entry deadline approaching fast

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Millions watch Aussies win the cricket on Nine

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‘Local services are disappearing before our eyes’: Calls for Aus government to save free TV

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Thousands of scammers impersonating popular Aussie retail brands this Black Friday

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Australia’s top podcast advertisers revealed

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Jaywing picks up paid media for Future Super