Social media: who’s gonna make it and who’s gonna break it in 2017?
Which social media sites are on the rise and which are on the decline? Katherine Chalhoub, head of social at digital marketing agency Web Profits, reveals her tips for most backable apps for 2017 in this guest post.
From the realisation that Snapchat was the new Instagram to the re-realisation that Instagram became the new Snapchat, there’s no denying 2016 offered a few curve balls in social media.
With the average person spending 28% of their online time networking across social channels, and the average Australian allotting more than half-a-day-per week to Facebook alone, there are lots of opportunities for marketers to engage.
But with a new year fast approaching, what’s in store for the fast moving world of social in 2017?
Ironically on mobile my three sharing options are FB (no surprises there) the dying Twitter and LinkedIn which doesn’t even get a mention above