Ad bodies call on QLD parliament to reject push to regulate outdoor ads

A example of “sexually explicit” outdoor advertising cited by the Australian Christian Lobby in its submission to the QLD parliamentary inquiry

Advertising industry bodies will urge a Queensland parliamentary inquiry to reject a push for greater regulation of outdoor advertising over concerns from Christian groups in the state, about what they argue is the “sexually explicit” nature of  some outdoor content.

The inquiry, which began today, heard testimony from groups such Australian Christian Lobby’s Wendy Francis and child advocacy group Braveheart’s Hetty Johnston who are urging the state parliament to look at laws that would provide government oversight over outdoor advertising.

The position is being opposed by advertising bodies such as the Outdoor Media Association and the Australian Association of National Advertisers who argue the current self regulatory system is sufficient.