Powered By Nine appoints Lee Callister
Lee Callister has been appointed to creative director of Nine Entertainment Company’s cross-platform creative unit Powered By Nine. Callister comes across from his own creative consultancy and prior to that as creative director for GPY&R, Wunderman and Ogilvy.The announcement:
Peter Wiltshire, Group Sales and Marketing Director of Nine Entertainment Co., today announced the appointment of Lee Callister as Creative Director of powered by nine, Nine Entertainment Co.’s cross-platform creative unit.
Callister, previously running his own creative consultancy which counted powered as a client, has had over 25 years’ experience as an award winning Art Director and Creative Director at agencies including GPY&R, Wunderman and Ogilvy.
On the appointment, Michael Branagh, Director of powered by nine said “The addition of Lee to the team will enhance powered’s creative output and deliver a superior integrated offer to the market.”
“What we see in Lee is a creative talent that truly understands the opportunity to connect brands with consumers through ideas that use our entertainment properties and content as the platform for engagement.”
Mr Callister said “Successful ideas today are content rich and cross the divide of traditional media. I’m thrilled with the opportunity to continue developing creative ideas that could only be made possible by leveraging the extensive entertainment assets of the Nine Entertainment Co.”
Mr Callister commences at powered by nine on Monday, September 03, 2012.
Source: Powered By Nine press release
