The long tail is wagging the dog
We lament the dearth (and death) of real news in the mass media: the long tail is wagging the dog. All those little media outlets – or weblogs, as we used to call them – are creating enough noise to get the broadsheets worked up.
James Welch on the Kings Cross ‘wog’ witness
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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