News

Morning Update: Old Spice’s new Legendary Man; Cadbury’s Gorilla almost didn’t happen; Taco Bell coy on Superbowl campaign 2

Big Red the big surprise in Singtel shake-up of Optus and Virgin Mobile rosters 15

Whybin\TBWA picks up Virgin Mobile creative account from Havas Worldwide 2

Up & Go seals new sponsorship deal with Aussie player and NBA Cleveland Cavaliers

Optus to part ways with media agency Starcom, UM set to take over $50m account 1

Highway Patrol pulls 776,000 as Big Bash continues to dominate summer viewing 4

Netflix appoints APAC communications director; expands into 130 new markets

Ad wrap: the latest campaigns from comparethemarket, IGA, Berlei, Isuzu, Woolworths, Vic Transport

Morning Update: Vatican lashes Charlie Hebdo cover; L’Oreal subverts Golden Globes red carpet; Oculus Rift announces pricing

Channel Nine chief financial officer Simon Kelly to depart in May

Optus jumps in with 2.5 year sponsorship deal with Melbourne Stars amid Dick Smith collapse 3

Final Droga5 Sydney campaign launches as Tiger brand travels to Marcel with David Nobay 6

Big Bash draws 983,000 as Seven’s gameshow The Chase Australia performs strongly

Morning Update: NRA’s sinister bullet tweet; Twitter’s new ad platform; Netflix’s hiring spree

APC signs first multicultural publisher as member of Press Council 1

Magazines industry body MPA to focus on increasing magazine sales at newsagencies

Digital saleshouse Ad2One bought by Gravity4

Mumbrella welcomes new editorial, marketing and sales staff to kick off 2016 8

Basic beach safety the focus of new Vic Government campaign 2

Aussie poised to Crash the Superbowl as Doritos’ competition enters final year 5

Big Bash second innings draws 983,000 metro viewers while Back Roads draws 762,000

Dick Smith in receivership and for sale as crisis bites, but Atomic 212 says ‘business as usual’ 19

Ten Sport apologises for #smooth tweet following Chris Gayle uproar 4

Operation Boomerang ready to launch as Australia Day Lamb campaign looms 1

Captain Risky’s performance is outstripping aliens and French girl says Budget Direct

Officeworks uses real student success stories and competition in new campaign

Morning Update: Charlie Hebdo releases shooting anniversary cover; The big lies of ad tech; Yahoo cans SVOD service

Star Wars maintains box office top spot leaving new Will Ferrell comedy distant second 2

Streets unveils new ads from campaign featuring cheeky Gaytime and Bubble O’Bill ad 17

Adrian Swift leaves ABC to return to Nine in top content production role after just 18 months 3

SBS to post first episode of The Family Law on Facebook in attempt to generate social buzz

Retailer Dick Smith goes into trading halt 1

Fairfax newspaper predicts publisher would be part of three-way merger to compete with News Corp should media reform laws be passed 9

Ten’s Big Bash clash out-rates Nine’s rain-hit test match between Australia and West Indies 1

Morning Update: FOLO the new FOMO; Reporters deliver their own newspaper; Google removes millions of pirate links

2015 Annual: The year that was – December

2015 Annual: Gaffes of the year 1

2015 Annual: The year that was – November

2015 Annual: Top 10 Mumbrella analysis pieces and features

2015 Annual: The year that was – October

Former ABC managing director Brian Johns was ‘a man ahead of his time’ 3

Annual 2015: Social media fails 1

2015 Annual: The year that was – September

Mumbrella predictions for 2016 (and how we fared with our 2015 predictions) 2

Regional broadcaster WIN secures last-ditch deal to keep showing Nine Network content

2015 Annual: Good year, bad year

2015 Annual: The year that was – August

Aldi hopes musical tributes will convince shoppers of the freshness of its produce 3

2015 Annual: Biggest people moves of 2015

McDonald’s releases ‘world’s biggest crowd-directed short film starring fries’ #Fryflix 1

Star Wars sets sights on Avatar after smashing $50m box office mark in less than a fortnight

2015 Annual: Top media account moves

2015 Annual: Top creative account wins

2015 Annual: The year that was – July

‘Sydney’s most listened to radio show’: 2DayFM starts marketing push for Rove and Sam 5

2015 Annual: TV flops and TV hits 1

2015 Annual: The year that was – June

Ricky Ponting reflects on secrets of success in new minute-long film for Swisse vitamins 2

2015 Annual: The top 10 guest posts

2015 Annual: The year that was – May

Saatchi & Saatchi says critics of $500,000 Stoner Sloth campaign are not target audience 12

2015 Annual: The best ads of the year 4

2015 Annual: The year that was – April

Annual 2015: The worst ads of the year 8

2015 Annual: The year that was – March

Annual 2015: The best of Dr Mumbo

2015 Annual: The year that was – February

Quickflix issues yet more share options in deal to avoid $5m studio royalty payments 2

‘Mangoes, in the fruit aisle when the beat goes’: Aldi ad uses house track and exploding trolley

Mumbrella’s Christmas wrap of 2015’s best (and worst) festive ads

Allianz borrows from Final Destination films with out of control hose in new ad 1

News helps Nine win the night as Ten’s Big Bash cricket wins in the demographics

Air New Zealand’s Christmas message smashes records set by its 2014 effort 8

Chang’s breaks the language barrier with swearing grandma’s cooking tips

Morning Update: Taco joint goes viral with footage of burglary; Coke’s colourblind ad; Austrian Last Christmas DJ punished

2015 Annual: The year that was – January

WIN and Nine engaged in merger talks as affiliation fee negotiations stall 2

2015 Annual: the year at the box office

ABC boss Mark Scott set to go out swinging taking aim at News Corp and Peter Costello 20

Today show accused of child cruelty after lie detector stunt makes six-year-old girl cry 12

Daily Mail admits to paying $52.5m in cash and discounts to agencies and clients last year 5

Big Bang Theory and news help Nine win night as Big Bash proves popular with younger demos

Morning Update: Incisive Media bans ad blocker users; Christoph Waltz and James Corden glorify gamer stories; Top Gear EP departs

The Chaser Quarterly ‘trades’ integrity to offer brands native ads in magazine and online

The Hallway experiments with swapping freelancers desk space for services rendered 4

Razorfish names new Australia ECD as global creative head warns of rise of consultancies 3

Xtra Research hired to provide consistent data with new regional radio surveys contract 1

Fast Starter company Jack Media opens Sydney office hiring Matt Bateman to head operation 1