ANZ talk home loans in campaign featuring Simon Baker
ANZ has rolled out the next phase of its campaign featuring The Mentalist actor Simon Baker, with the new commercial promoting the bank’s home loans.
Created by Whybin/TBWA Melbourne it follows on from the “tiny art” campaign launched in January, and features Baker as his The Mentalist character Patrick Jane speaking to a couple in a furniture store about the decision they are making around their home and home loan.
https://www.youtube.com/watch?v=akaj6ZsCQaI
Australian Baker has appeared as hi character from the hit US show in more than 20 ads in the series which first launched in 2011. He replaced ANZ’s character ‘Barbara the banker’.
Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.
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This campaign just gets more and more excruciating.
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