PHD wins H&R Block’s $4m media account
Tax accounting firm H&R Block has appointed PHD as its media agency of record.
PHD won the $4m account after completing project work for the company.
The media agency will take responsibility for H&R Block’s media planning and buying.
Louise Cummins, marketing and digital director at H&R Block, said in a statement: “H&R Block has some exciting transformation plans and we believe PHD are the right partners to support us in achieving our goals.”
Anelida Pardini, H&R Block’s group business director at PHD, added: “We are really pleased to be working with H&R Block and are excited to start collaborating on new initiatives for the upcoming year.”
The media appointment comes three years after the company appointed Saatchi & Saatchi to its creative account and Frank PR to its public relations account.