Campos Coffee appoints Richards Rose to its brand and creative account
Campos Coffee has appointed independent agency Richards Rose to its brand strategy and creative account, following a competitive pitch.
The agency will be expanding the Campos brand across all marketing channels for Australia and the US.
Richards Rose has been briefed with developing the brand strategy, organising brand idea and communications across all channels.
Campos Coffee CEO, Damian Roche, said: “After a rigorous selection process, we decided to partner with Richards Rose because of their track record in building growth brands over time as well as their credentials in developing meaningful partnerships, not just great creative work.”
Digby Richards, CEO of Richards Rose, added: “Campos is such an authentic brand that has been carefully grown and we look forward to working with Damian, Will and the team to apply that same care to an ambitious growth strategy.”
Campos Coffee’s public relations account is currently held by Sling & Stone.