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Marketing for muppets

An Australian company believes it has found a hidden weapon for marketers – puppets.

Corporate Creatures features CEOs and companies marketing leaders being interviewed by the puppets.  

The company – set up last year – is the brainchild of puppeteer Gary Friedman, who previously worked with the late Jim Henson, creator of The Muppets.

Amogn the brands the comapny has already worked with are Coca Cola, AMP and Ernst & Young.

Friedman said: “”Each project is customized to suit the needs of the client. It can include web and TV commercials, live events as well as corporate training and development.”

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