News

Omnicom acquisition of Interpublic Group made official

Afterpay lands in IKEA stores, goes ‘full Swede’ in launch campaign

Human over AI, influencer-led music, and ‘welltainment’: Havas Red shares predictions for 2025

Global industry to surpass US$1 trillion ad revenue: GroupM forecast

Beloved Herald critic retires after three decades

‘A favourite of 2GB listeners’: Ray Hadley’s replacement announced 3

Always Human wins lead PR and social media agency appointment for Activia

‘Full extent of the financial impact is unknown at this stage’: Woolworths sales losses have tripled initial projections 1

End of the content boom? Streaming giants forced to be ‘more selective in their investments’

Ex-AANA director launches bespoke marketing consultancy

Tracksuit reveals top pop culture moments of 2024 1

‘It’s about embracing the simple joys of an Australian summer’: Catch.com.au launches new campaign

Lendi Group makes four senior hires to bolster growth team

The Children’s Cancer Foundation hires cummins&partners as lead creative and strategic agency

Paul Sigaloff steps down as oOh!media’s chief revenue and growth officer

Alexis Denby to lead TAL’s new consumer and growth team

Biggest podcast advertisers in Australia revealed

Kraft Heinz ANZ appoints creative agency

Goodman Fielder spins age-old saying for new Wonder bread star range

Luxury Tassie hotel launches first major campaign via Showpony

World Vision Australia CMO to depart in the new year

CUB and Hard Rated get cheeky in new brand platform via Clemenger BBDO 1

‘Good for the future of public interest journalism’: Google renews Australian news agreements

‘A powerful concept’: VACCHO and Think HQ draw upon Indigenous history for Aboriginal health recruitment campaign

Omnicom and Interpublic Group to merge

SBS to build western Sydney studio; HQ move too costly

ABC names replacements for Michael Rowland and Tony Armstrong 5

Omnicom Media Group wins Reckitt media pitch

Prime Video adds Apple TV+ as add-on subscription in Australia

ARN revitalises iHeartCountry Australia for new era

Nine News Melbourne announces new deputy news director role

‘W.T. actual F is this hot mess’: Spotify Wrapped – CMO edition

The more TV you watch, the more likely you’ll opt for ad-based services

Reload Media named digital marketing partner for significant outdoor brand

‘It’s good to be wanted’: Mark Geyer in demand after Triple M dumping 1

‘We’re here to be a true partner’: Bastion announces new media offering 1

Eddie McGuire jumps to Seven for two AFL shows 5

ARN reportedly making up to 50 redundancies after tough 2024 14

‘The article contains several factual inaccuracies’: SCA slams AFR for misleading article

Pure Public Relations and New Colony offer pro-bono support to struggling Aussie businesses

Havas Host and dentsu to spearhead Australian launch of Chinese auto brand

Effie winners, Shift 20 Initiative and neurodiversity specialist join Mumbrella360 2025; session submission deadline approaches

‘Emblematic of what’s wrong with the ABC’: Kim Williams slammed for ‘deeply repulsive’ Joe Rogan comments 14

Leading home builder brand rebrands via Claxon and Embark

‘It captures that buzzy energy and summer culture’: Tennis Australia’s Hits Different platform returns to the court, via BMF

Aus Gov encourages young people to volunteer, launches video series via Think HQ

Zan Rowe won’t be on ABC News Breakfast in 2025 3

The Transport Accident Commission delivers sobering wake-up call for e-scooter riders, via Clemenger BBDO campaign

Punkee launches new website and verticals as part of refreshed brand vision 1

Christmassy Campaign Review: ‘Flashing a little too much brief and not enough creative craft’ – Woolies, Coles, ALDI

Seven hints at new role for Adam Cooney after Armchair Experts show axing

Spotify Wrapped 2024 finally drops after long teaser campaign 1

Myf Warhurst and Joel Creasey won’t return as Eurovision hosts for SBS in 2025

New Mumbrellacast: It’s the final episode of the year, but the media & marketing industry isn’t slowing down yet

Former Seven chief of staff joins 10 News First Queensland as executive editor

Coca-Cola will light up Melbourne with kindness for The Salvation Army Christmas appeal

Bunnings crowned as Australia’s most trusted brand for fourth time in a row

We Are Explorers brings adventure to real life with launch of ExplorerFest

Leading CMO joins Australian Marketing Institute board

‘We didn’t get the communication right on this’: CommBank backflips on controversial fees 3

Channel 7 axes Adam Cooney in AFL shakeup

Tim Minchin to launch new theatre at Star Casino

‘Michael Gudinski’s right-hand woman’ steps back from Mushroom Group after 47 years

Coles 360 to empower Coles Liquor supplier brands with AI-powered audio

Underwear brand scores prominent plug on ABC News Breakfast 1

This Is Flow wins media pitch for children’s audio brand

Vinnies NSW unveils new visual identity via Houston Group

Local rapper Nooky fronts Aus Government’s bespoke First Nations ‘Turn Up Respect’ campaign

Australian Open scores $35 million sponsorship extension with Emirates

Senetas announces ‘experienced marketing and communications leader’ for CMO role

Here’s how Australia fared this Black Friday-Cyber Monday weekend

‘The worst Christmas present ever’: CommBank delivers PR blunder just in time for the holidays 4

Omnicom’s Flywheel establishes stronger presence in Australia with senior leadership appointments

Innocean Australia hires ex-cummins&partners national ECD for creative leader role

BMW Group recruits Melbourne agency for creative services across ANZ

Bastion takes over Kellanova ANZ creative account

Pearman Media announces former MediaCom and Maxus head as new general manager

Nine staffer reportedly files claim against company in Federal Court

WBBL and AFLW seasons post record streaming numbers

ACMA joins forces with UK’s Office of Communications to combat scam and spam

M&C Saatchi unveils new strategic proposition ahead of rebrand in the new year

‘It’s not TV, it’s Seven’: Director says network is entering new era after tumultuous 2024 1

McDonald’s Australia unveils summer campaign, via DDB Group Sydney and OMD

Another popular ABC presenter won’t be returning in 2025: ‘It’s a sad moment, I’ve got to say’ 3

‘The historic fear of the front page of the Daily Telegraph really shouldn’t be shaping policy anymore’: New Schwartz Media CEO wants a diverse landscape

‘All good things come to an end’: Andy Flemming departs 72andSunny 1

Ryvalmedia wins Steve Madden media account

Jack Nimble founders to depart: ‘It’s the right time to take a break’