News

New Tooheys TV ad takes trip through the generations in first creative work by Host 6

Carsguide’s ad campaign against rivals Carsales ruled misleading and deceptive by court 20

Ogilvy to review internal structure as head of strategy Mark Sareff departs agency 15

Melissa Hey promoted to national head of trading of OMD as group restructures trading 4

GroupM streamlines tech partnerships with new strategy to deal with ‘cluttered’ landscape 16

Gaming Association updates profile of average ‘gamer’, number of older players surges 1

GetUp! comms boss Matt Levinson departs 3

Mumbrella360 video: Six minutes on six marketing sciences with Adam Ferrier 4

The impact of the marriage equality ads latest focus for Newspaper Works influence campaign 3

ESPN plays down Australian UEFA Champions League rights loss to rivals BeIn Sport 1

OMD strategy head Gavin Gibson joins 303Lowe as Steve Sinha departs after just 10 months 2

Masterchef winner announcement most watched entertainment show of the year so far 2

Morning update: Cosby accusers grace mag front cover, new Vice channel for women

Ten shares climb 2.38 per cent after departure of chief executive Hamish McLennan 1

Ant Man dodges Amy Schumer’s Trainwreck for second week in top spot at the box office

Total TV industry spend down 2% last financial year according to latest figures from Free TV 1

Hamish McLennan’s report card: Restored market confidence leaves Ten looking strong 3

Guvera eyes IPO with $100m investment as CEO puts ‘rapid’ user growth ahead of profit 18

Optus confirms PR agency arrangements under review with Fuel Communications on alert

IPG Mediabrands hires Starcom Mediavest’s Di Richardson for US chief strategy role 1

Foxtel COO Rohan Lund to leave business as network seeks ‘flatter executive structure’ 1

Endemol Shine Australia reveals executive line up as it officially launches joint operation

Julian Disney accuses News Corp of ‘misrepresentations’ in Press Council coverage

‘Packer Whacker’ and other ‘iconic’ front pages used in latest ad push from The Daily Telegraph 6

Content marketing agency Emotive expands to Melbourne hiring Mamamia’s Laura Fitzpatrick

Masterchef semi-final pulls 1.389m audience but The Voice wins the night with 1.472m 1

Hamish McLennan quits as CEO of Ten as TV network unveils new management structure 5

Morning Update: Apple on agency hunt to support new and existing retail initiatives; YouTube chief pushes ahead with subscriptions

Optus opts for stunts in ad aimed at selling its new mobile data rollover offering 7

SBS agrees broadcast deal with BeIn Sport for continued Champions League coverage 14

Huffington Post continues hiring blitz with Australian site set to launch next month 3

Blogger commercial deals do not compromise authenticity claims TV show creators 1

Bauer Xcel Media launches tourism platform Travel In in partnership with Inland NSW 1

DDB Sydney launches online art auction to raise funds for rebuilding of Nepal after earthquake

Woolworths tell stories of The Odd Bunch vegetables range in new animated campaign 6

Cadbury promote Marvellous Creations with 1950s-esque song and dance campaign 3

Masterchef social media spoiler blunder fails to deter viewers from final three decider

ABC News boss Kate Torney to leave broadcaster for role at State Library of Victoria 7

Former iiNet marketer Wendy Walker lands top marketing job at insurer Manulife Singapore

Morning Update: Converse releases new Chuck Taylor shoe; FT Group sold to Nikkei; Agency and client go to court over campaign

Tourism NT uses mortality as campaign theme in bid to instil ‘sense of urgency’

Masterchef apologises for posting spoiler on result of tonight’s episode 2

Press watchdog to establish working group to push for reform following Hockey verdict 2

Uber teams up with Gelato Messina for latest promotion to spruik the ride sharing app 3

Former News Corp marketer Corin Dimopoulos takes senior brand and comms role at Optus 3

Ad watchdog bans L’Oreal Fructis ad because the tagline F ‘n’ L sounds like swearing 12

Speciality Fashion Group pitch sees five agencies line up for $17.7m media pitch

Omnicom appoints Tony Harradine to the newly created position of chief investment officer

NewsLifeMedia restructures sales team with focus on growing digital native ad revenues 4

Quadrant consolidates its media buying moving $9m Barbeques Galore media account to Carat 1

Marketing ‘characters’ must not overshadow brand message warns Budget Direct marketer 7

‘Australian agency in India’ GooRoo launches offering creative production at half the cost 3

Origin show people completing only half of everyday tasks in campaign for discount offer

M&A lawyer David Gordon tipped to become independent chair of the Ten Network 1

Newsmodo establishes Sydney office and hires Lee Taylor as head of content strategy 2

Publicis Groupe predicts organic growth as Sapient acquisition swells first half revenues

Affinity captures dogs kissing their owners for launch of new Prozym Dental Sticks 1

Seven relegated to third place while Ten tops the ratings on the back of Masterchef success

A puppet Justin Bieber and Miley Cyrus feature in new stings for MTV Australia channels 1

ABC to close physical stores and make e-commerce push citing decline in DVD market 5

Morning Update: Airbnb ad inspires parodies; Kraft Heinz begins culling marketing jobs; 12 most viral ads of 2015 (so far)

Figures showing Australians twice as likely to pirate content as Brits ‘disappointingly high’ 11

Joe Hockey ordered to pay majority of own legal bills in defamation battle with Fairfax 13

Australia to be part of APAC Mondelez pitch pushing local ‘mediapalooza’ to $250m mark

M&C Saatchi creates car with a heartbeat for Lexus to showcase cutting edge technology 12

‘Motivated vendor’: Major Guvera stakeholder looks to offload 5m shares in streaming firm 11

Former Johnson & Johnson marketer: ‘Mediapalooza is driven by rise of procurement’ 2

Tourism Australia strikes marketing deal with Expedia in move to improve conversions

Australian ad market growth predicted to outpace global average as US and China falter

Mobile commerce, measurement and strategy to be discussed at first Mumbrella Mobile Marketing Masterclass next month

Series of senior departures hits Mamamia Women’s Network as it names US lead 4

Seven’s Winners & Losers drops more viewers on second outing as Ten beats Seven in share 1

Morning Update: Tips for becoming a better client; Confessions of a frustrated marketer: ‘It’s easier to be a fraud at an agency’

Cate Blanchett TV series heads list of projects to share in $640,000 Screen Australia funding

CanTeen rebrands as it seeks to address misconception around who the charity helps

Ultra Tune positions itself as the answer to all car problems in new radio campaign

ALP launches online news website the Labor Herald, 15 months after idea was first mooted 5

Youth focused digital publisher Junkee Media takes media agency sales in-house from MCN

Former Vodafone marketing head Kim Clarke takes chief customer role at Energy Australia 4

Celebrity Apprentice returns after three years 14

Year long search for new media agency comes to an end as Deakin Uni appoints Mediacom 1

Facebook mines for offline data on users in new partnership as it looks to grow local ad revenue 1

The Works uses YouTube clips of kids and parents in first campaign for Children’s Panadol

Village Cinemas tackles piracy with new experience in campaign from Hive Creative

Honda taps the ‘Power of Dreams’ again for CR-V ad where a girl replaces her broken toy horse 6

Masterchef’s Sara Oteri: ‘Working with Sean Cummins prepared me for Marco Pierre White’ 6

House Rules finale drops nearly 700,000 viewers on last year as The Voice wins night 3

Yahoo7 and Mi9 open hostilities in catch-up TV space as Plus7 names exclusive online series 4