News

Final edition of Cleo recreates first ever cover using model Jesinta Campbell 21

Big W scraps marketing director post for new creative manager role as Alison Jones departs 4

Lack of tech leadership has held back data advances for retailers says Westfield marketer 3

Bauer Media looks to News Corp for new sales director, hiring Fiorella Di Santo 5

Seven’s First Dates adds more than 100,000 viewers on last week, drawing 978,000 1

Saatchi & Saatchi pocketed $36,000 for much-maligned NSW Govt Stoner Sloth campaign 9

Morning Update: Snickers’ ad mistakes; Nike dumps Pacquiao; McCann’s new Japan team; Publicis loses Walmart media account

Blackmores CMO: ‘Don’t get lost in big data, focus on the small data you already have’ 4

JB Hi-Fi to shutter its music streaming service 6

Carat claims responsibility for Virgin Australia tweet to Kanye West telling him ‘eat a dick’ 35

Bauer Media appoints Alissa Thomas as editor of Shop Til You Drop 5

The Age editor in chief Andrew Holden quits 17

Tesco Clubcard architect says companies should tell customers how much they sell their data for

Seven West Media records $135.2m half yearly profit, with print recording major declines

Nine’s Here Come The Habibs and Seven’s Wanted both slightly down on debut audiences 5

Morning Update: Samsung lets a llama unbox new phone; News Corp to launch rightwing site; Target teams with Gwen Stefani 1

Revenues down but cost cutting sees profits rocket 175% at Macquarie Media Limited 3

TAFE uses Here Come the Habibs to push Western Sydney campus in six-part web series 3

Former Site Tour commercial chief Vicki Lyon joins Ooyala in new role as APJ director 1

70 jobs in the air after Fairfax proposes moving NZ sub-editing hubs back to Pagemasters 14

Toyota the key to Saatchi & Saatchi’s first local acquisition of Mercer Bell agency 5

Mumbrella360 video: Brands and bands – building a profitable value exchange 1

Cosmopolitan editor-in-chief Bronwyn McCahon departs Bauer after 16 years with company 3

Agency boss targeted by site hacker closes third agency leaving more firms chasing debts 24

Marketing company slammed by judge for ‘taking advantage’ of interns with low pay 6

Fairfax boosts new content studio naming former Sun-Herald editor as editorial director 1

Downton Abbey’s final season premiere attracts solid audience for Seven, but MKR rules 7

Richard Reid to host 2016 CommsCon Awards

Morning Update: Adidas baits homophobes; Sports Illustrated goes VR; BBC to merge radio and TV; Stephen Fry quits Twitter

Ad market off to a negative start to year as media agency TV spend falls 5.1% in January 5

Bonds focuses on bumbling dads Pat Rafter, Fitzy and Hughesy to sell annual Baby Search 2

Viral marketing campaign pays off for Deadpool as film takes nearly $15m in first weekend

New IPG Mediabrands boss Danny Bass wields axe at Ensemble installing new CEO 15

Ad Wrap: Up&Go channels Braveheart; Vic Gov tells people not to drink and dip; Vodafone and DreamLab; VicPlates loves animals 2

Seven and Ten flout rules for new digital audience reporting to claim inflated numbers 14

Mumbrella360 video: The future is predatory marketing

Tropfest future still in doubt despite 90,000 turning out to see Shiny take top prize

Part two of Molly draws 1.52m while Australia’s Got Talent sheds almost 200,000 viewers 3

Pitch Watch: Presto appoints media agency; Energy Australia names new creative agency

Morning Update: The Independent ditches print; Bernie Sanders targets injustice; Microsoft answers questions you didn’t ask

Media owners urged to up investment in personalisation or face limited ad growth

Domestic Violence NSW teams with Joy Agency to launch Valentine’s Day awareness cards 3

Four Seasons and Hero Condoms take different approaches to cash in on Valentine’s Day 1

AFL Footy Show host Garry Lyon steps down from TV to deal with ‘mental health conditions’ 6

‘Are we meant to be in this ad?’: Fox FM uses outlandish claims to spruik flagship shows 4

Optus unveils new ‘Relentless’ campaign starring Usain Bolt with content series and TV ads 6

Toby Hack promoted to PHD London, OMD’s Mark Jarrett announced as new MD Sydney 4

Tim Green departs as ECD of Havas Worldwide for unspecified international role 3

Mi9 experiences another senior executive departure with loss of CIO Kelly Ferguson 15

Dentsu Aegis boss Luke Littlefield departs with Carat’s Simon Ryan taking on group role

Ten’s I’m A Celebrity pulls 791,000 viewers to win on a quiet Thursday night 3

Big brands enjoy million dollar deals with small agencies as adland abandons monogamy 20

Mumbrella records 37% audience jump as B&T’s numbers pulled due to ‘technical’ issues 6

The Duplass Brothers struggle to make Cash by Optus TV ad in new content series for telco 6

Twitter is ‘over-valued’ by APAC marketers and ‘least satisyfying’, finds Forrester study

News Corp takes majority shareholding in global digital real estate marketing business

NBCUniversal to launch reality TV focused SVOD service Hayu in Australia for $5.99 3

Morning Update: Zoolander’s ‘epic’ ads; The Independent to close?; NASA’s retro poster campaign; Google building standalone VR

ABCs: Dolly’s circulation plummets 30% ahead of magazine moving to bi-monthly schedule 1

ABCs: Celeb titles cop another hammering with Famous and OK dropping more than 20% 5

ABCs: The Age sees digital subscriptions slide as The Australian nearly doubles AFR print sales 5

Mediacom Melbourne brings former Mitchell’s boss Allen Scash out of retirement 10

Independent Bohemia hires Initiative’s Sean Richardson as strategy director 5

Mumbrella360 video: No brand is an island: 2015 – the year of brand collaborations

Yahoo7 returns to Nielsen top 10 online news sites at expense of Herald Sun 10

Quickflix looks to restructure Stan’s shares in business claiming it is putting off investors 6

First Dates holds steady on second outing as I’m A Celebrity out-rated by Big Bang Theory 4

Morning Update: Trump’s Insta-poo campaign; Adland candies for Valentine’s day; Facebook to auto caption video ads; HBO Now falls short 1

Twitter pushes ahead with algorithmic timeline changes despite concerns among user base

WIN takes Nine to court to try and block its live streaming service 9Now in regional areas 5

SBS chairman Nihal Gupta resigns suddenly for ‘personal reasons’ after turbulent year 1

Tip Top takes bread into the future with new campaign and engagement strategies 9

Obesity Coalition decries ad watchdog ruling on Patties Pies ad, despite being partly upheld

ABC TV loses two of its most senior executives 1

Weak Aussie dollar and strong UK and Europe performance helps Enero grow profits 6

The Mumbrella Awards 2016 launches call for entries with seven new categories, new criteria on diversity and a gender balanced jury 2

Pitch Watch: Origin Energy, Spirit of Tasmania, HCF, Dulux, Star Ratings Australia, ANMF

Kidspot.com.au’s Kim Wilson set to be named editor-in-chief of Australian Women’s Weekly 3

Omnicom Group reports 7.9% increase in Asia Pacific but remains coy on new network

Tropfest launches new viewing portal to push deeper engagement, re-engage audience

Dairy lobby opts for humour over ‘well-meaning’ health messages to boost sales 8

Here Come The Habibs performs strongly, pulling 1.249m but MKR still wins the night 7

Morning Update: Turkish Airlines now flies to Gotham; Happy birthday copyright to be dropped; Uber design chief quits

Ten’s market value falls to record low as major TV networks’ shares take a hit 4

Zoolander 2 marketing drive brings hand-painted art mural to Melbourne landscape 8

ABC boss denies ‘gagging’ former tech editor Nick Ross over his NBN coverage 4

Mumbrella360 video: Marketing Through Media and Technology Disruption 2

Mumbrella Sports Marketing Summit heads to Sydney’s Royal Randwick on July 28 1