News

Industry full of ‘bullshit’ and people who like the sound of their own voice, says Hans Hulsbosch 7

HP marketer: Brands that do not optimise websites for mobile are ‘driving with the handbrake on’ 1

Ted Horton says working on election campaigns ‘instrumental’ in how he approaches advertising 1

Royal hoax call DJ Mel Greig back in work as she calls for ‘new mindset’ for radio 15

Mediacom misreporting forces clients to ‘check everything constantly’ amid trust issues 4

John Preston: We sold because Match couldn’t compete on data/tech with the multinationals 6

MTV international marketer says to reach millennials you have to ‘blur boundaries’

Ad code of ethics about applying common sense says Special Group creative partner

Masterchef most-watched non-news show as Madam Secretary boosts audience 1

Streaming video on-demand war will claim first victim ‘within 12 months’ claims Fetch CEO 8

Marketers warned to vet data as ad techs are accused of peddling myths and selling ‘garbage’

Fairfax pulls down job ad for ‘sales rep & journalist’ position saying it was posted in error 17

ANZ controls 2% of global ad spend but 19 per cent of world’s most effective campaigns: Warc

Clients must ‘step up to the plate’ on agency collaboration says UM’s Mat Baxter 12

Netflix, Stan and Presto streaming services have created a ‘new primetime’ for consumers 2

Jeep creative says Mitsubishi’s new ‘It’s a Mitsi’ campaign is ‘a little desperate’ 38

Independent agency Match Media sold to Publicis Group to be part of Blue 449 network

‘If you pay peanuts you’ll get monkeys and it will get shitty’ says secret CMO 1

The programming/sales divide in radio is becoming more ‘fluid’ says Amanda Keller 3

Mashable strategy chief: Periscope and Meerkat don’t make sense for advertisers yet

Tony Abbott second most-hated personality as politicians enter Encore Score for first time 1

Australia using Asia for ‘political point-scoring’ not genuine engagement say regional bosses 1

Ted Horton: Awards are like the new FIFA they’ve ‘corrupted what we’re here for’ 17

Love Child rises on third outing while Masterchef draws 1.1m and boosts share

Agencies taking greater control of client retargeting amid trend to bring digital in-house 2

GroupM hires Brett Poole as local boss for controversial native ad platform Plista

Agency M rebranded as GroupM Connect appointing Renee Fittock general manager 6

Morning Update: BBH depicts kids as products for sale to combat child trafficking

Female comedians urge women to check their breasts for cancer in radio ads 4

Latest ads: McDonald’s, Specsavers, Ford, Holden, iSelect, eHarmony 3

Journalists’ union questions Mamamia decision to advertise for subeditors in Bangladesh 38

SCA bosses tell rivals: ‘If Kyle and Jackie O can boost ratings why can’t Hamish and Andy’ 9

SBS and Freeview to enter talks with industry body ‘confident’ of securing new membership

Poster for movie Unfriended breached advertising codes over treatment of suicide

MEC names Claire Butterworth head of investment to replace Sebastian Rennie 4

Hugh Jackman Australia’s favourite celebrity according to The Encore Score, with full results to be unveiled at Mumbrella360 tomorrow

Woolworths celebrates winter food in latest ad 1

Brisbane Radio Ratings: 4BC up with Jones and Hadley shows as Annakin Skyrocker lifts TripleM 5

Carat strategy chief Gavin Ashcroft switches to client side to take CMO role at Disney 6

Perth radio ratings: Triple J sees resurgence as ARN’s 96FM endures tough period

Married at First Sight beats Masterchef as Game of Thrones boosts fast-tracking audience 1

Adelaide radio ratings: Mix102.3 regains top drive slot after big swing for Hughesy and Kate

Melbourne radio ratings: ARN’s Gold boosts share to tie with SCA’s Triple M

Sydney radio ratings: 2DayFM share hits new low as Kyle and Jackie O slip behind ABC 702 11

Australian Lee Glendinning appointed editor of the Guardian US operation 2

Morning Update: Caitlyn, formerly Bruce, Jenner introduces herself in Vanity Fair 2

San Andreas claims top spot, knocks Mad Max: Fury Road into second

SA Health raises awareness of violence directed at ambulance officers in new online campaign

Stan inks deal with Telstra for free customer access in a bid to grow awareness of SVOD 6

Beautyheaven Group shows Bauer ‘how digital can work’ as it revamps website

Industry calls for ‘borderless’ market amid clampdown on illegal foreign TVC directors 4

Freeview confident of strong future despite failure to hit first year penetration target 3

More than 50 job roles in the air as ABC seeks to make Regional division more efficient 8

HCF uses gifts to attract new customers with a campaign set in a vending machine 1

Squabbling Italian family sell pasta sauce in latest ‘Like brands’ Aldi spot from BMF 2

Richard Reid and Jules Lund add celebrity sparkle to Mumbrella360 gameshow 3

Comedy Channel’s Open Slather slides on second outing as Seven wins evening 16

Special Group extend ‘Feels Like Home’ campaign to outdoor featuring Qantas crew

Actress Isla Fisher fronts ING Direct campaign as brand looks to become a ‘primary bank’ 15

Morning Update: Carl’s Jr celebrates America in latest ad

UM boss Mat Baxter joins PR convergence panel at Mumbrella360 conference

mX editor-in-chief Craig Herbert says staff ‘gutted’ by closure of commuter newspaper 15

Arnie to spruik Terminator Genisys as guest co-host on The Project

Newspoll workers to protest sacking, asking for fair redundancy packages and references 6

Media buyers say News Corp’s closure of mX is not beginning of the end of print papers 8

Complaints against ads reaches record high with discrimination the biggest issue 1

New Southern Cross CEO Grant Blackley says ‘improvements needed’ in some areas 6

Mumbrella360 masterclass to focus on using community management to overcome social media abuse

Pizza Hut romances Four’N Twenty in new campaign pushing pizza-pie combo 8

Major brands take out full-page ad in today’s The Australian to support marriage equality 11

Mark and Carl Fennessy to remain with Endemol Shine Australia as joint CEOs

Redesign my Brain with Todd Sampson pulls 675,000 as Ten and Seven tie for second place 2

Morning Update: Vodafone NZ tells the story of a mailman who befriends a lost pig

Shazam launches visual recognition function, Universal Pictures signs on with Jurassic World 1

Mediacom shakeup: Sydney MD departs, Westpac lead named new Maxus Sydney MD 1

Walkley Award winning journo Adam Walters joins Ten Eyewitness News from Seven

Fairfax ‘disestablishes’ 160 jobs in NZ claiming it is creating more ‘digitally focused’ roles

Kerry Stokes remains in top 20 rich list despite losing $110m from his $2b fortune

News Corp to axe commuter mX newspapers 66

New Vodafone CMO takes fight to rivals in bid to break ‘monopolistic’ Australian market 9

FIFA sponsors demand reform as experts counsel caution before withdrawing support 2

Nuffnang opens Sydney office hiring Match Media’s Elissa Gillon to head it 6

Woolworths places emphasis on easy in new online shopping ads from Leo Burnett 5

Cannes Lions drives profits for Top Right with events division posting pre-tax profit of $99.7m

Ikon reveals first campaign of full-service offering with ads for Windsor’s Potato Chips 8

Former Ten boss Grant Blackley appointed as new CEO of Southern Cross Austereo 2

Quick Service Restaurant Holdings takes back control of marketing hiring ex-Nando’s CMO 1

State of Origin I viewers down slightly on last year but Nine still dominates audience share