News

‘Tasmania made’ yoghurt ad ordered off air amid concerns of origin of berries in product 1

2UE says tweet slamming merged news service was a hack by ‘concerned’ listener not staffer 3

Appliances Online sacks agency after bloggers lodge complaints of ‘content theft’ 37

Carrspace boss denies agency is in hiding after Woolworths Anzac Day campaign backlash 11

SMI: First quarter of outdoor spend exceeding print, as Nine retains lead over Seven

Gogglebox grabs 134,000 viewers for LifeStyle finale as it is renewed for second season 6

Nine sells events division Nine Live to private equity firm Affinity for $640m price tag 3

Morning Update: Carlsberg creates billboard that gives out free beer 2

Nimble Money continue rabbit-fronted campaign despite pulling another ad in January 3

More Mumbrella360 sessions revealed, offering strategy, marketing and brand insights around the world and under pressure 3

Readership Works boss admits they would have liked to launch EMMA five years earlier 2

Woolworths campaign aligned brand ‘too closely’ with Anzac Day to succeed say experts 22

AOL platforms launches One in Australia targeting Google and Facebook 1

Cummins & Partners picks up ex-Naked Melbourne boss Tom Ward as MD 10

Mumbrella360: How to avoid the crocodile infested content chasm that gobbled up Woolworths and Mortein this week 1

Cummins & Partners Chris Jeffares: there is risk for brands to ditch long-running taglines

Pedigree and Google launch app aimed at helping people find their lost dogs 4

Veterans minister attacks Woolworths and warns brands against ‘trivialising’ Anzac Day 21

Ramsay’s Costa Del Nightmares watched by 719,000 on Seven as ABC share dives

Morning Update: 11 cars help astronaut’s daughter deliver a message to him in space 3

Woolworths pulls ‘Fresh in our memory’ website after being accused of exploiting Anzac legacy 51

News Corp promotes Sharb Farjami and Bettina Brown amid departures from sales operation 10

Disney’s $26m media pitch down to two 1

4BC confirms it will network Jones and Hadley, as station manager Frangi made redundant 10

McCann appoints new Sydney MD and eyes expansion of its media business 3

VicRoads aims to reduce road rage with campaign to create ‘warm and fuzzy’ feeling 2

Queensland asks how community will serve the memory of the Anzacs in new campaign 1

Mars ditches ‘Work Rest and Play’ message to focus on fun moments in new campaign 4

GPY&R Brisbane create ‘Drought Draught’ beer to demonstrate impact of climate change

Fast tracking sees Game of Thrones audiences soar for Foxtel as The Odd Couple slips for Ten 2

Samantha Jade reprises ‘Cheap Cheap’ in the freezer aisle of Woolworths in new ad 8

Morning Update: Dumb Ways to Die Game of Thrones edition; 10 songs that ads have ruined 2

Fast and Furious 7 tops box office for second week as Cinderella continues to perform

Kill Me Three Times promotes US release with interactive Twitter and Facebook campaign

Redundancies roll on with reports Macquarie has now sacked on-air team at Magic 1278 132

Foxtel quiet on impact of Game of Thrones leak on its cut-price deal to tackle piracy 5

Twitter threatens to suspend Periscope users live streaming Game of Thrones

Drama the focus of Foxtel marketing push as Joanna Lumley takes leading roles in TV ads 2

ABC asks PR firm if it paid money to journalists covering launch of Chinese service

Former iSelect chief marketer Geraldine Davys joins Holden in top marketing role 2

Yahoo!7 begins search for 2015’s digital stars with Mumbrella360 passes up for grabs

McCann Melbourne picks up University of Melbourne creative duties from AJF 4

Australian firm ponders legal action as Alphabet Media walks away from debt claims

Revlon celebrates the art of seduction in film noir styled film by GPY&R 1

Ninemsn leapfrogs stablemate the Daily Mail as online news audiences surge

Ryan Stokes named CEO of Seven Group Holdings replacing Don Voelte 4

Nine’s Richie Benaud tribute gets 441,000 viewers while Seven News beats MKR

Mortein apologises and pulls Louie the Fly ‘tribute’ post to murdered Stephanie Scott 14

Morning Update: First four Game of Thrones season 5 episodes leaked 3

Newspaper industry uses ‘influence’ in a bid to stop advertising dollars moving out of print 5

Macquarie/Fairfax Radio merger described as ‘hostile takeover’ as 2UE axes Angela Catterns 36

Smith’s celebrates sports fans and variety in latest campaign featuring Stephen Curry 4

Sydney council calls for Australia’s biggest billboard at Glebe Island Silos to be torn down 11

Foxtel: sending letters to pirates ‘isn’t efficient or good for consumers’ 5

Second top marketer departs chicken restaurant group as Anna Jones leaves Red Rooster 1

Coles fined $2.5m for misleading advertising on claims bread products were ‘baked today’ 3

Government to spend $4m for telemovie to deter asylum seekers from coming to Australia 11

Qantas unveils latest installment of ‘Feels like home’ with fly in fly out miner 5

Return of The Checkout up on second series but Redfern Now falls flat 8

Legendary Nine cricket commentator Richie Benaud dies aged 84 2

Morning update: Why this creative wears the same outfit everyday 2

Hockey hints at GST clampdown on Netflix 18

ABC launches Chinese web portal, Australia Plus 8

Foxtel installs dragon on Sydney Opera House steps ahead of Game of Thrones premiere 16

Special Group wins Harris Farm Markets creative 1

The Checkout checks back in as brands face more scrutiny from consumer champion 3

YouTube to roll out ad-free paid subscription model 6

Johnson & Johnson senior marketer joins Seven West Media in newly created partnership role

WIN news bulletin rapped by watchdog after son identifies mother as victim of fatal car crash

Josh Thomas is back for Optus, promoting telco’s 4G Plus Network while skydiving 11

IGA Supermarkets appoints The Monkeys as its creative agency

Australian branded entertainment firm Milkmoney opens in Singapore 1

Effies rankings: WPP ranked Asia’s most effective advertising holding company

Sean Cummins returns ‘home’ as agency opens Canadian office with roster of five clients 1

Coke takes new Life drink to Norfolk Island in TV ad as multi million dollar campaign kicks off 10

Seven pulls ahead of Nine last night as Forever slips

Tax Inquiry: News Corp boss grilled over tax allegations, accuses Fairfax of ‘relentless’ attack 2

Tax Inquiry: Google, Apple and Microsoft chastised over failure to answer questions 2

Morning update: Uber’s breathalyser challenge; Dove urges women to ‘choose beautiful’ 3

ANZ Bank targets first-time employees with new campaign from Whybin\TBWA Melbourne

Tax Inquiry: Live blog – Google, Apple, Microsoft and News Corp front inquiry on tax avoidance 9

Ad watchdog rules against Captain Risky home insurance for hot tub scene being too risky 6

Announcing Mentor Matchmaking: an opportunity for the industry to help charities by sharing their marketing expertise 1

Devondale hunt for Aussie creative agency with ‘on-the-ground expertise’ in China

Racing Victoria and Melbourne Racing Club media pitch down to shortlist of three agencies 1

Travel writer’s organisation probed again by gaming officials over raffle cheating allegation 1

ASB rules against air conditioning ad for ‘negative depiction of people of Asian descent’ 5

NAB encourages AFL fans to put aside loyalty and team pride with ‘Fanshake’ campaign