News

Paul Walker’s final Fast and Furious makes $14.62m at box office over long weekend

Bonds ambassadors, including Miranda Kerr, return for campaign celebrating centenary

iiNet claims ‘positve outcome’ in Dallas Buyers Club case despite order to hand over data 21

Google silent on how major Australian brand ads were served on white supremacist website 7

Independent agency faces pitch to retain $10.5m account for Rimmel owner Coty

Management changes continue at Naked as Melbourne MD Tom Ward is axed 3

Oporto marketing chief to depart as brand looks for new creative agency

UM’s Natalie Harvey moves media side to be Seven’s Brisbane sales director 6

Demand for creative skills dwindle amid rise of ‘tech-savvy’ marketers, says Economist study

Blogging and programmatic sessions added to Mumbrella Travel Marketing Summit

AMI hopeful of avoiding insolvency as a third of its memberships pays $99 bailout fee 3

Return of My Kitchen Rules pulls 1.441m for Seven following Easter break

Morning Update: Arnold Schwarzenegger stars in Comparethemarket.com ad 2

Greenpeace target poor seafood labelling in new video ahead of Easter long weekend

Up to 50 jobs to go amid efficiencies in newly merged Macquarie and Fairfax Radio operation 7

Carat on alert as at least five agencies scrap it out for $15m QBE media account

Mobile ads more viewable than desktop, but programmatic slips behind, study says

Virgin Australia celebrates the launch of the AFL season with video about Gary Ablett 3

Daily Mail accuses Media Watch of double standards over Malcolm Fraser ‘clarification’ 13

MediaVest poaches MCN’s national strategy boss Gareth Jones as its new head of strategy 2

One Green Bean picks up Jetstar and Playstation PR accounts 2

Budget airline Tigerair cranks up Melbourne Storm partnership with first ‘big screen’ ad

WWF urge consumers to replace household products with natural alternatives 3

Accommodation site Airbnb builds Swans themed apartment at Sydney Cricket Ground

Mark and Carl Fennessy to depart Shine Australia as merger plan draws near

Shaun Micallef’s Mad as Hell benefits from non-ratings period as Nine’s Forever slides 6

Mumbrella360 Brand Innovation Stage sessions announced including Diageo marketer Adam Ballesty on how to be culturally relevant 1

Morning Update: April Fools Day in the US; W+K turns its website back 30 years

Foxtel denies rushing out iQ3 because of Netflix despite 2,000 shipped boxes need upgrades 7

Media Watch host Paul Barry tells 2GB’s Ben Fordham to ‘hard’n up’ over Man Shake segment 19

Ninemsn overhauls lifestyle offering with 3 new sites Honey, Pickle and Coach 6

Toys ‘R’ Us lure kids into stores over Easter with virtual Easter Egg Hunt 1

SPC put farming families on cans to highlight Australian-made produce 8

2GB licensees take ACMA to court in bid to force reviews of two Alan Jones investigations 2

Bauer relaunches Woman’s Day and Women’s Weekly websites to ‘entice’ more print readers 6

April Fools 2015 Roundup 22

Seven’s branded content cruising show beaten by mining and Bondi Rescue in primetime slot

OMD promotes Dan Robins to head Sydney digital team as head of interactive 3

The Conversation to launch in Africa with funding from Bill Gates foundation 3

Morning Update: McVitie’s ‘DeliChoc’ uses exotic animal as metaphors for taste of biscuits

BBC withdraws Top Gear branding to allow Jeremy Clarkson to host festival series

Country Road escapes winter at Tasmania’s Satellite Island in video promoting winter range 9

Nine confirms it has bought stake in online youth site Pedestrian.tv 11

Emily Taylor appointed editor of Pacific Magazines’ Instyle Australia

Razor executive director Martin Patton departs to start new content agency Drum Creation 2

Content marketing agency Emotive hires Nova partnerships boss Andy Sinn 1

Edelman restructure sees Melbourne GM Grant Smith depart after four years at helm

McDonald’s celebrates Aussie evolution in online campaign introducing ‘Create Your Taste’ 6

First speakers for Mumbrella360 revealed with global and local speakers on Data Stage

Failure to moderate Facebook comments about car wreck sees paper censured by Press Council 4

Maxus to launch ‘new content offering’ under new head of innovation Shivani Maharaj 9

iiNet highlights rise of mobile internet in new ‘time travelling’ phone ad

Woolworths adds experiential agency Carrspace to agency panel following pitch 6

Dani Pola quits Hit 107 Adelaide breakfast after six months citing health issues 5

ABC beats Seven for audience share as absence of My Kitchen Rules hands Nine the night 6

Morning Update: Thai gecko spray ad goes viral; Jay Z reveals plans for Tidal

Cinderella dominates weekend box office but Get Hard tops average screen take

Mercedes Benz social campaign invites fashionistas to turn back the clock 2

Sydney media agency executive found guilty of 11 fraud charges relating to client funds 2

Art Series Hotel Group staff to get revenge on badly-behaved guests with Reverse Reviews 13

Coca-Cola takes low sugar battle to rival Pepsi with launch of Coke Life marketing crusade 14

BBC silent on reports Jeremy Clarkson heading to Australia for rebranded Top Gear Festival

M&C Saatchi’s Asia Pacific revenues drop 11.6% following loss of David Jones account 5

Reports Nine Network in talks to buy youth-focussed Pedestrian TV for $10m 6

Lynx Black tells men to ‘bring the quiet’ in new campaign from BBH London

Cricket Australia sponsors slow to jump on team’s Cricket World Cup victory 6

Animals Australia’s ‘How well do you know your best friend’ campaign against puppy factories 23

Yahoo7 to make up to 10 per cent of work force redundant 8

AJF Melbourne win Forty Winks from McCann Melbourne

303Lowe picks up media and creative account for Macquarie University

World Cup cricket final becomes most watched show of the year delivering Nine 40.6% share 4

Morning Update: Dove asks what if women’s negative self-talk was said out loud?

News Corp gives away free tablets to grow digital numbers claiming strategy is ‘profitable’ 18

Dolmio Pepper Hacker is a legitimate campaign argues Clemenger Sydney’s technology chief 42

Top Gear Festival future decided ‘by next week’ amid doubt over contracts of Clarkson co-hosts 1

Yahoo7 appoints Ninemsn network editor Simon Black as head of news for digital publisher 1

Cadbury hoists giant egg in air in Royal Botanic Gardens to launch Easter celebrations 5

Victoria Bitter pays homage to Gallipoli fallen in TV ad for its Raise a Glass Appeal 10

Jeep partners with Richmond Football in hour-long documentary to screen on Channel 7 3

Manly brewery 4 Pines Brewing Co launches Pale Ale range with digital campaign 5

World Cup Cricket semi-final draws 1.6m handing Nine a dominant audience share

Kids talk about what sport means to them in video for Australian Sport Commission

Twitter launches streaming app Periscope as rival to popular Meerkat product

Morning Update: Jaguar attempts high-wire crossing of the River Thames 1

Peter Greste challenges ‘parochial’ Australia over lack of international coverage 9

Former Endemol head of digital Lulu Wilkinson joins Edge as group managing editor 2

Dolmio creates pepper grinder which powers down Wifi in order to have a tech-free dinner 49

Mondelez International unaffected by Kraft merger with Heinz, company says 2