News

Annick Perrin departs Starcom for Macquarie Radio, Toby Barbour promoted to MD 7

Edelman leadership shakeup: CEO Tim Riches resigns as Matthew Gain takes Audible role 3

News dominates as David Warner’s effort with the bat draws late cricket audience

New decline in print advertising revenues for Fairfax Media and News Corp 2

VB to promote inspiring Aussies as cricket campaign moves away from gadgets

Michelle Bridges pokes fun at ‘health freaks’ in new videos for Woolworths from Emotive 19

Brian Walsh takes aim at Nine over launch of 9Life as Foxtel unveils its 2016 lineup 1

Morning Update: Ponds asks women to express themselves; Barnes & Noble push colouring books; Economist adopts time-based ad sales

Ricky Gervais ‘anti-ad’ for Optus to launch Netflix takes Grand Prix at BEFest Awards

Clemenger Melbourne gives world changing Kombi accident ad a makeover for 2015 6

Think of people as audiences not consumers to make better content says Vice commercial head

Ooh Media adds 2800 digital screens, acquiring digital outdoor company InLink Group for $45m 3

IPG Mediabrands draws ‘line in the sand’ aiming for 100% viewable and fraud-free digital ads 9

The Block keeps building as Nine pips Seven to win the evening with 20.6 per cent share

‘Scared clients need massive platforms’ says planner behind Volvo’s Van Damme Epic Split 7

Labor Herald launch editor Alex Brooks departs four months after the site goes live

Frankie founders partner with parenting blogger to launch new magazine Lunch Lady

Morning Update: Burberry and Waitrose launch Xmas ads; Trevor Noah has emergency appendectomy; The Economist moves to time based ad sales; Influencer deletes Instagram

Westfield recruits Julia Morris to give its Christmas campaign a sprinkle of reality 3

Subaru teams up with guitar hero Harts and uses Wah pedal to drive its new WRX 4

Lisa Walsh to depart as IAB director of research 6

ABC and Screen Producers Australia join together for special ‘future of media’ Q&A session 2

LinkedIn changes APAC leadership with Olivier Legrand promoted to regional MD 1

Steve Coll joins panel for Mumbrella’s free event looking at what makes brands authentic

Havas taps Google Cardboard to bring virtual reality to Steve Waugh’s Captain’s Ride 3

Buzzfeed strengthens local sales hiring David Nemes to head up commercial operations 3

Departing Adam Good backs Joe Pollard’s move to revamp Telstra’s media division 16

Melbourne Cup down on last year but Seven claims 300,000 people watched on live stream 4

Seven years after acquiring Lastminute.com.au Wotif finally invests in above the line marketing 1

Morning Update: Twitter switches favourite for ‘like’; Vice gets cable channel; John Stewart’s HBO deal

Daikin uses newborns and parents to sell its ‘best air anywhere’ propostition

Foxtel says it is open to ‘partner’ with Optus as it moves to calm Facebook furore over EPL loss 13

Joe Pollard oversees cleanout of Telstra Media as she puts her stamp on new CMO role 3

Optus EPL will see Foxtel lose subscribers and opens door for likes of Youtube say buyers 3

Ninemsn revamps homes website with aim of doubling unique audience within six months 2

X Factor tops night but can’t beat The Block in the ad demos as Nine wins the night

Morning Update: New Star Trek series; Mulberry’s Christmas spot; Do mall Santas bring people in?; Meet Jupert

Aussie film The Dressmaker finally knocks The Martian off the top of the box office

English Premier League deal makes Optus a broadcasting player says CEO Allen Lew 3

Unilever ditches dual marketing director role 2

Coke moves to colour changing labels in follow-up to ‘Colour Your Summer’ campaign 2

Dame Edna and Jimmy Barnes stage fake chat show to spruik their new Drumstick flavours 2

Johnson & Johnson moves $25m media account from OMD to UM following global pitch

Optus snatches broadcast and digital rights for English Premier League from Fox Sports 36

Rugby World Cup Final pulls more than 500,000 on Nine and Gem despite early morning kick off

Australia beat NZ for Rugby World Cup social sharing according to RadiumOne figures 1

Morning Update: News Corp paper drops paywall; SXSW reinstates gamergate panels; Hotdog joint’s Coming to America tribute 1

Reports David Gyngell to step down with Hugh Marks the frontrunner to replace him 5

Ricky Gervais records new ad for the ‘marketing nerds at Optus’ in the bath on his phone 18

Troubled Quickflix sees further drop in customers, says it lacks marketing budget to compete with rival streaming services 8

SMH.com.au bumps News.com.au into second place in second Nielsen Mobile Ratings Report 1

Macquarie Radio divests regional radio assets 1

New study shows mobile advertising a major ‘primer’ for millennials on path to purchase 1

Mumbrella to host free discussion on the rules of authentic behaviour in brands 5

Kellogg’s John Broome departs ANZ marketing role

2DayFM confirms Rove McManus to broadcast breakfast from Monday week with cohost Sam Frost 14

Tabcorp seeking new CMO as Mike Smith departs in build up to Melbourne Cup

Jamie’s Super Food pulls in 577,000 on debut for Ten as Seven wins quiet evening

Google and The Hallway beat M&C Saatchi adult film to top gong at ADMA’s AC&E Awards 3

Morning Update: Ad compares sexual consent to tea; Jeremy Clarkson case reopened in Argentina; LinkedIn profits up

Johnnie Walker’s new ‘joy’ driven by the need to succeed as CMO reveals strategy 9

APN Outdoor reveals unexpected jump in profits as out of home media sector booms

Seven Network launches live streaming nearly a week ahead of schedule

Smartphone rise grows but consumers lose interest in payment apps claims study 4

ABC News website down with ‘technical outage’ 2

Marketers should focus on experience over product as a consumer hook according to study 3

Ten shares fall ten per cent after trading halt 1

Audiences build for The Block, Celeb Apprentice and Gogglebox in absence of Bachelorette 1

Pitch Watch: Slater & Gordon moves traditional buying from Mediacom; New creative agencies for Bulla and Cure Brain Cancer 3

Multicultural broadcaster SBS pushes into sexuality space with focus on LGBTI issues 7

Fairfax Media experiments with Editor’s Edition curated weekly newsletter for subscribers 6

Morning Update: China’s trippy propaganda ad; Twitter turns to TV ad; SXSW reinstates Gamergate panel

University marketing courses aren’t preparing students with data skills warns Adobe boss

Survey claims just 1 in 5 Aussie marketers think their agencies are ‘extremely effective’ 1

Nine executive: We have a plan for Today if Karl Stefanovic moves on 3

Rob Raschke and Chris Willis out, replaced by Jason Morrison as Seven shakes up news

Nine moves to digital strategy with major changes to brand, channels, HD and streaming 41

Producers set to launch pay-per-view streaming channel dedicated to Australian movies 19

‘The idea of robots buying media is fundamentally wrong’ warns Mediacom UK boss 7

Chris Savage tells PRs ‘this is our time’ to dominate the communications industry 3

Woolworths rolls out TV ad campaign to support loyalty overhaul after ditching Qantas 5

Brands can learn social media and content lessons from ISIS argues NATO advisor 14

Mars global marketer warns brands need to pay agencies ‘enough to make a very good profit’ 4

Seven’s 800 Words most watched non-news show but comes third across the demographics 4

Ten appoints former Seven West Media exec Dave Boorman as its new finance chief

Morning Update: Gamergate threats hits SXSW; US store shutting on Black Friday; Tesco Halloween prank

Marketers told to ‘unshackle’ from siloed thinking to better connect with audiences 1

VW spruiks its new Passat as ‘The Thinking Car’ 4