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MLA uses iconic sporting commentary with everyday tasks as it looks to reposition beef Alex Hayes

Meat and Livestock Australia is looking to position beef as the fuel for active people with a new 'You're better on beef' campaign juxtaposing sport commentary from iconic moments with everyday activities like trying to get the lid off a jar in a new campaign from BMF. The new campaign...

MLA uses iconic sporting commentary with everyday tasks as it looks to reposition beef

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