News

GroupM to launch in New Zealand with STW’s Ikon NZ to become part of the group 3

Ex Publicis Mojo CEO Joe Pollard named as Telstra marketing chief 11

Budget cuts could hasten decline of print advertising revenue, publishers are warned

NRMA uses viral car video as springboard for branded content campaign 1

Woolworths uses Jamie Oliver for Aussie based Christmas campaign 2

303Lowe hires Brad Morris as digital and innovation head

JimJam hires DDI’s John Speers as it looks to conquer ‘wild west’ of communication 1

B&T overtakes AdNews as highest-circulating marketing magazine 8

Making journalists write native ads is a ‘mistake’ Mandarin editor warns publishers 10

Father Bob offer people chance to win guaranteed happiness in volunteering experiment 8

Seven’s audience share dips to 14.8 as Beauty and the Geek falls again

Taste.com.au and Sterling Publishing big winners at Excellence Awards 1

Morning update: Pizza Hut and Italians; most shared ads of 2014, Qatar goes for JWT

Tablet publishing fails to create habit with readers due to less frequent publishing rate

UM CEO Mat Baxter: ‘Put procurement back in the box where they belong’ 9

Fairfax Media focuses on subscription business as source of revenue 14

Click Frenzy advertising spend rises 40 per cent with clicks up 41 per cent

Cummins & Partners wins Vodafone following pitch 14

Marketers ‘completely crazy’ for looking to web traffic as content marketing success metric 1

Buzzfeed international boss: Uber controversy ‘will change way people think about us’ 1

Marketers being squeezed as companies seek short term results 1

Red Agency acquires Graymedia as it looks to expand Queensland footprint

Australia’s win against South Africa helps Nine win the night

Morning Update: New York Post dares you to ignore its new ads; Singapore Airlines keeps faith with TBWA

Commercial networks will ‘fund SBS budget cuts’, as Free TV warns of quality erosion 12

Malcolm Turnbull confirms ABC and SBS cuts to total $308m over five years 35

Vodafone names new marketing chief to replace Kim Clarke 1

Hoopla founders to launch quarterly newspaper for girls in ‘radical and risky’ move 11

Telstra begins national Wi-Fi roll out with 1000 ‘trial sites’ expected before Christmas 2

Masterchef reality production of the year at Screen Producers Australia Awards

Optus celebrates Christmas with Josh Thomas and pavlova 7

Nine’s Ross Greenwood and Michael Koslowski launch WeEditFast cloud based video editing service 3

First Contact grabs decent audience for SBS as Dancing with the Stars tops entertainment

Netflix to launch locally in March 2015 15

Digital agency Pusher moves in with Publicis Worldwide Australia 1

Education minister Chris Pyne starts petition demanding ABC keeps Adelaide production unit 25

Morning Update: Samsung launches first UK Christmas TV campaign; 10 most watched ads in October

Colenso BBDO managing director Nick Garrett promoted to new role of CEO 3

McDonald’s customers ‘not valued’ as CMO admits short-term campaigns are ‘just noise’ 7

Optus pitches Business account alongside direct marketing account

Ikon picks up digital marketing account for UK sports retailer Wiggle after competitive pitch

Spotzer Media Group names Peter Urmson as CEO

Energy Australia GM of sales and marketing David Hamilton departs company

Southern Comfort rolls out locally-produced billboards as part of global ‘Whatever’s Comfortable’ campaign

Battle of the emotive Christmas ads: David Jones v John Lewis 19

Mumbrella trialling technology to gauge audience reactions and engagement with campaigns 2

IGA focuses on recipes and entertaining tips and advice in new Christmas campaign

BWM appoints Asheen Naidu as ECD as Rob Belgiovane moves back to CCO role

Tigerair compares its customers who don’t fly often with chickens in new ad 8

The ABC’s cuts specials deliver bumper audiences as Big Bang Theory repeat wins night

AIMIA names Rob Wong as new CEO 1

ABC to face ‘$50m cuts’ claims Media Watch as Turnbull plays down impact 18

Morning Update: Kmart’s ‘Jingle Bellies’ Christmas ad; ‘Kick the Habit’ campaign wins at Singapore’s Hall of Fame Awards

Ad bookings tumble in October amid ‘soft conditions’ in print and TV 2

Interstellar posts second massive weekend as Let’s Be Cops debuts strongly

William Hill on hunt for creative agency ahead of local launch next year 4

SBS boss: Oztam ratings are ‘very unscientific’ and underestimate size of NITV audience 12

Coles launches Curtis Stone fronted Christmas push 2

Campaign highlights statistic of adults suffering from effects of childhood abuse 1

SBS to launch event activation team to help advertisers reach multicultural audience

Sport and reality lead the way in first Nielsen Twitter study into TV-generated tweets

Headspace target parents in new campaign

Nicole McInnes joins Pandora Internet Radio as marketing director 4

Former Fairfax Radio DJ Howard Sattler claims he was sacked for having Parkinson’s disease 2

OMD Sydney poaches telco expert from M&C to lead strategic team on Telstra account 3

South Australian Government pitches media as incumbent MEC moves into Melbourne

Countdown’s 40th anniversary celebrations watched by 965,000 2

Morning Update: Anna Kendrick stars in Kate Spade holiday ad; Penguin Books hit back at John Lewis

Chrissie Swan departs Melbourne breakfast as Matt Tilley to partner Jane Hall at rebranded Kiis 34

SBS downplays criticisms of Dateline changes from ‘disgruntled ex-employee’ but confirms new ‘lighter’ format 5

ABC postpones Christmas party for TV division as cuts announcement looms 8

Joe Hockey brands tax minimising tech firms ‘thieves’ amid controversy over multinational tax avoidance 8

‘Epic’ brand campaigns back in fashion as marketers adopt ‘network’ approach 3

Powershop pulls Darth Vader outdoor campaign after complaint from Lucasfilm 7

Ten concedes ‘patchy’ performance in 2014 but pitches for ‘fair’ share of revenue 6

Droga5’s Steve Coll joins ADMA board to plug creative gap and drive copywriting program

StreamCo signs deal with MGM, secures streaming rights to Fargo 6

Allianz targets small business owners in new campaign from MercerBell

Beauty and the Geek audiences tumble after makeover high

Stump the Strategist 24 hour marathon live feed

Morning Update: Mike Myers does Sears ad with his brother; Tiffany & Co’s Christmas ad 1

ABCs: Sunday papers post double digit print declines, digital growth slows 21

ABCs: Zoo Weekly continues to slide as weekly magazine market struggles 7

GroupM global digital boss says Xaxis ‘completely transparent’ and defends content sharing play 12

Music streaming site Guvera vows to retain ad funded model as it launches into India

US jobs site Indeed takes aim at Seek after branding recruitment advertising ‘depressing’

Google silent on impact of global Doubleclick outage of Australian publishers 3

Telstra promotes its bundles with a lizard looking for alone time in ads from The Monkeys