News

Suncorp secures Grand Prix at the 2022 MFA Awards; Initiative, MediaCom among winners

ARN Melbourne agency sales director Sam Harris departs

Seven’s Kitchen Nightmares launches to 459k; Nine wins entertainment and overall share

Why marketers (but not all) should be advertising on social media startup WeAre8 1

Liquid Ideas adds Merivale to client roster; renews with Pernod Ricard

TikTok’s first Upfront: ad placement tool, shoppable livestream and more

Campaign Review: Bank of Queensland and Kayo tell their jokes

Dentsu reveals world’s deepest gaming insights

Livewire partners with the NBL on NBA 2K League expansion team

The Media Shop targets retail media expansion with Broadsign OOH ad platform

Most Aussie media professionals set to retain or increase investment in programmatic DOOH in the next 18 months

72andSunny takes the creative pitcher for 4 Pines Brewing Company

Mamamia Upfront: more content, events and partnerships under ‘super channel brand’

Carsales overhauls media set-up, looks to be ‘true marketing partner’ and spruiks 5M monthly reach

Tourism Australia restarts ‘G’day’ campaign; launches in Tokyo 3

$15m Aware Super media account lands at Atomic 212 after pitch 3

Zenith restocks its media contract with Aldi

The Block demolishes its competition while Seven wins Tuesday

Initiative wins EnergyAustralia media while creative yet to land 1

‘We have no plans for an ad-supported tier,’ says head of Amazon Prime Video Australia

Clememger BBDO reveals the Next-Gen Ford Everest

Isentia and Copyright Agency finally secure licensing agreement

Alex Light named MD of Concrete Playground

No Ugly Wellness first advertiser to make use of sustainability footers for its spring JCDecaux NZ campaign 1

Scope3 expands into Australia, measuring end-to-end emissions from across the media and advertising supply chain

Host/Havas boosts Alyce Gillis to head of strategy

Amazon Prime Video Upfront: SVOD platform competes to give Aussies what they want via local content push

Consumer Confidence fell 0.9pts to 84.6 – down 21pts on same time last year: ANZ-Roy Morgan

Agencies jockey for position as Entain Group pitches combined mega Ladbrokes and Neds account

The Real Love Boat ‘didn’t pop like we would have hoped’, but give it time, says Paramount’s head of content following poor launch ratings

We Are Different lands hipages Group’s PR account

More sports free to watch on Australian TV as anti-siphoning scheme begins

Twitter’s ad portal traffic dips while TikTok’s soars; Twitter Blue interest staggers: Similarweb

The Block rolls on with another win; Nine tops Monday

Retail marketers are advised that hybrid shopping is here to stay: InMobi

Ex-Nine Network icon John Westacott, identified as man who died in Sydney Harbour

SBS’s Mind Your Health multilingual portal aims to boost health, wellbeing for multicultural and First Nations Australians

Noisy Beast wins Cobram Estate’s media and social account

Full-service independent agency Lionize files for insolvency; administrators appointed

Disney Studios Australia officially renames from Fox Studios; Kingdom of the Planet of the Apes production begins

Cost of living pressures overtake COVID-19 worries as the main cause of stress, Beyond Blue survey shows

TV Wrap: Bathurst 1000 wins entertainment but Nine wins week

Snapchat launches initiatives to boost mental health and fight bullying for World Mental Health Day

Ladbrokes dances for Spring Racing Carnival via The Monkeys

Todd Sampson’s warning: ‘These companies will do anything to get advertising in front of us’

DDB’s Creative Index values creativity at $580bn for Australia’s top ASX200 companies

CommBank shows off flexible home loans via M&C Saatchi and Essence

New social audience reporting tools via Streem Social

The Growth Agenda’s eight-part podcast features creatives, brandside marketers

Kath and Kim returns to TV in two-part special on Seven and 7plus

Woolworths’ Cartology completes $150m deal to acquire Shopper

Wondery podcasts added to LiSTNR app

Industry execs ‘vigorously’ deny wrongdoing as Campbell case reaches court

Epson marks its sustainability imprint with Orchard and Kaimera, launches B2B campaign

NGV unveils The Rigg Design Prize exhibition; showcases agency works

Hi-vis The Block seals the win for Nine

QT Hotels wants you to pay for your stay with strange items, via Thinkerbell 1

Paramount ANZ execs on what Pluto TV will offer advertisers

Toyota launches new GR86 sports car via Saatchi & Saatchi and Publicis

Porter Novelli Australia bolsters full-service capability with new senior hires

Paramount ANZ’s Beverley McGarvey confident new 2023 formats will perform

Paramount ANZ inks new e-commerce deal with Twitter and partners with adtech firm, Innovid

‘We closely monitor people’s sentiment’: Instagram on new explore and profile ad surfaces

Michael McConville on avoiding short-termism in the C&P rebuild and using the ‘resource’ that is Sean Cummins

The Block tackles all competition in a win for Nine

IKEA releases meat and plant ball-scented reward card via CHEP

Seven West Media’s chief of people and culture to exit company

DoubleVerify launches new attention measurement lab for advertisers

Urban List partners with Pet Circle to launch Urban List Pets

Audible features local audio talents in latest campaign via Emotive

Nick Garrett handed expanded global role at Deloitte Digital

Catalano’s View Media Group closes deal on proptech company, The Today Business

SEEK and ye shall find – UM Australia given media account after 8 years with Starcom

OMA reveals OOH industry grows by 50% YoY in Q3

NBN stresses importance of digital connection for seniors via Dentsu Creative

Farmer Wants a Wife reunion draws in 532k metro views; Nine takes Tuesday

More than $74m wasted on digital media ad spend in Q3 2022: Next&Co 1

Consumer Confidence drops 2.3pts to 85.5 – down 19.1pts on same time last year: ANZ-Roy Morgan

Optus halts all marketing ad spend amidst ongoing cyber attack 2

Ex-Leo Burnett’s Alvarez-Jarratt joins Dentsu Creative ANZ as strategy partner

McDonald’s Australia launches recruitment campaign via Akcelo

ASIC launches legal action against Harvey Norman, Latitude for misleading advertising

Archibald Williams launches insights work via white paper backed by Neilsen: Beyond the Algorithm

Kayo’s cautionary tale for fans in latest T20 Cricket World Cup work via Special

SMI: outdoor media ad spend at record August level, underpinning the Australian market

PRCA expands to Australia, building a network across the country

Bank of Queensland scares off posh home buyers in latest campaign

NRL Grand Final draws in largest audience on 9Now; overall views drop after COVID lockdowns spike