Dan & Maz dumped from 2DayFM breakfast as Southern Cross Austereo turns to Rove

Southern Cross Austereo has hired light entertainment star Rove McManus to try and rescue its ailing Sydney station 2DayFM, dumping struggling breakfast show hosts Dan & Maz.

rove dan and mazAn update to the Australian Securities Exchange this afternoon confirmed the move which will see Dan Debuf and Maz Compton moved to the weekend breakfast timeslot.

The update also shows Rove will be on a three year contract, getting $350,000 worth of shares every six months. A spokeswoman for SCA said a formal announcement will be made later this afternoon.

Share in SCA have risen by 10c, or around 10 per cent, to $1.02 after rumours of Rove’s appointment were leaked yesterday.

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Griffith University blames Google and media agency Ikon after ads appear on piracy sites

Griffith University has said Google and its agency Ikon Communications are at fault after its ads appeared on unlicensed content streaming sites.


In addition to the Australian university, Mumbrella Asia reports other brands appearing on the website included Singtel, Procter & Gamble, POSB Bank and Toyota.

It once again shines a light on programmatic buying and whether media agencies have adequate blacklists for clients. Read more »

Cadbury targets singles market signing up its ‘deliciously ugly’ Picnic bar to Tinder

picnic cadbury tinderCadbury is targeting the singles market, with its ‘deliciously ugly’ Picnic bar set to become a member of the mobile dating app Tinder.

The confectionary company signing up to the dating app follows on from McDonald’s jumping on board in August. Read more »

FX channel brings out the dead – and ice cream – in marketing stunt at Sydney Opera House

Screen Shot 2015-10-06 at 11.42.05 AM

Drama channel FX and ice cream brand Messina will open a pop-up store at Sydney Opera House next weekend, while a giant rotting hand will protrude from the Opera House steps, in a stunt to mark the start of season 6 of The Walking Dead.

Messina has created a new range of flavours based on character’s in the apocalyptic zombie-strewn series, with the pop-up store open on both Saturday and Sunday.

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Australia Post urges small businesses to ‘take on the world’ in new GPY&R campaign

Australia Post has launched a campaign from GPY&R Melbourne which emphasises the role it can play in helping small businesses reach international as well as local audiences.

The ‘We love delivering’ work campaign, which uses Fleetwood Mac track ‘Don’t Stop’, includes a series of TV spots and will roll out across social, digital and outdoor.

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Volkswagen continues ‘You’ll want to tell everyone’ campaign amid emissions scandal

Volkswagen has launched a new phase of its ‘You’ll want to tell everyone’ campaign pushing the Amarok ute, as the brand continues to deal with the fallout of the emissions test cheating scandal.

While the car brand has suspended its advertising in many major markets as it tries to save the brand after revelations it had fitted millions of vehicles globally with software capable of cheating diesel emissions tests it released the new ad for the Amarok over the weekend.

On Saturday the brand said it was suspending Australian sales of some models over the scandal.

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Yellow Tail wine aims to ‘cut through the beige’ with first TV campaign from Ikon Group Sydney

Wine brand Yellow Tail has positioned itself as “refreshingly simple” in its first TV campaign, fronted by Jac and Shaz from Channel 7’s My Kitchen Rules.

The work by Ikon Group Sydney has the duo discussing the complexities of food, wine, party etiquette and technology with Yellow Tail depicted as one of the simple things in life.

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Online security firm hires NFL star Jarryd Hayne as ambassador to help tackle cyberbullying

Former NRL star Jarryd Hayne has signed his first big endorsement deal since making the move to American Football with the San Francisco 49ers being named as the online security ambassador for software firm Norton by Symantec.

The US headquartered company, which specialisers in internet security, will use Hayne to raise awareness of issues surrounding cyberbulling and educate consumers about online crime.

In a news report style video produced by Norton, Hayne talks about the “unique sponsorship” with Norton as well as his increased reliance on the internet to keep in touch with people in Australia. Read more »

Australian Story the most watched non-news program as X Factor draws 948,000

Gary McDonald


An Australian Story episode featuring actor Garry McDonald talking about his fight with anxiety drew 1.047m on the ABC making it the most watched non-news program of the night.

The result came on a night when Seven’s X Factor pulled an audience of 948,000 metropolitan viewers in the 7.30pm slot for what was its first Monday night live show. Last Sunday its live show had 1.011m viewers.

The X Factor was beaten by not only Australian Story but also The Block which had 1.021m viewers, while Ten’s The Biggest Loser Families came in fourth with 531,000. Read more »

Meshel Laurie replacing Jane Hall on Kiis 101.1 with Chrissie Swan moving to her Nova seat

Meshel Laurie

Laurie: moving to Kiis

Australian Radio Network named Nova’s Meshel Laurie to replace Jane Hall in the struggling Kiis 101.1FM breakfast slot in Melbourne while Chrissie swan has been named as her replacement on Nova100.

Hall’s dumping was announced on Friday with ARN claiming she wanted to return to acting and that it would make an announcement about a replacement down the track however, media speculation over the weekend has forced ARN to confirm the appointment.

“As has been widely speculated this weekend, ARN are pleased to confirm that Meshel Laurie will be joining Matt Tilley as the new 2016 Breakfast host for Kiis 101.1 Melbourne,” said a spokeswoman.   Read more »

Morning Update: Aniston’s Emirates nightmare; Emap brand axed; Bud Light creates e-fridge

Campaign: ‘No shower and no bar’? Jennifer Aniston has a nightmare in first Emirates ad

Jennifer Aniston wakes from a nightmare in which she cannot have a shower on an aeroplane, in her first TV ad for Emirates.

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Rove to return to Australian airwaves?

roveLight entertainment star Rove McManus may make a return to broadcasting at the helm of the breakfast show on struggling Sydney station 2Day Hit 104.1.

According to a report in today’s edition of The Australian, an announcement from Southern Cross Austereo is “anticipated this week”.

The move would see McManus replace the Dan & Maz breakfast show, which has failed to rate since the departure of the Kyle & Jackie O Show from the network.

McManus last reached a regular mainstream audience with his Sunday night chatshow Rove on Ten, which ended in 2009. Read more »

Entrepreneurs admit they are difficult clients as they expect more from agencies for less

Breaking the ceiling touch the sky event in Singapore

Break the ceiling touch the sky event in Singapore

Entrepreneurs make difficult clients for agencies as they expect perfection, panelists at the ‘Break the ceiling, touch the sky’ leadership summit for women suggested last week.

Sreyashi Sen, who founded Singapore-based United Entertainment, a movie distribution, events and entertainment company behind the Darpan film festival, told delegates: “We are very tough clients, because our expectations are high. I know that I’m a perfectionist, and that’s a flaw. You want everything on time. You expect the same perfection that you’d expect of yourself,” she said. Read more »

Blockbuster NRL grand final peaks at 4.2m and grabs a bigger national audience than AFL

nrl queensland cowboys winLast night’s blockbuster NRL grand final where the Queensland Cowboys overcame the Brisbane Broncos with a golden point win gained a larger audience than the AFL on Saturday with 4.227m viewers at its peak.

The national audience of 3.667m was higher than the AFL’s 3.523m, although the five city metro audience was down  on the AFL with 2.437m compared to 2.635m viewers due to no Sydney side being in the final.

However the 4.227m peak was well above the AFL’s 3.989m for a match that went down to the last kick.

While it was also down on last year’s audience of 3.95m the combined metro and regional audience makes it the second most watched show of the year behind the second State of Origin clash.

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AFL grand final becomes most watched show of the year so far but down on 2014 numbers

afl hawthorn three-peat 2015The AFL grand final has become the most watched show of the year so far with an average metro audience of 2.635m viewers.

The historic victory for Hawthorn just beat the second State of Origin match in the major cities, which got 2.616m viewers on June 18.

However the audience is down on last year where 2.813m viewers tuned in to the game.

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How much does it cost to get an NRL and AFL grand final TV advertising spot?

AFL NRL grand finalsTwo of the highest rating TV shows of the year go to air this weekend – the AFL grand final on Network Seven on Saturday and the NRL grand final on the Nine Network on Sunday.

Both matches will grab well over 2m viewers in the metro markets, although the actual number is a lot higher as the OzTam ratings system has no way of telling how many people are watching out of home – for example in pubs.

But how much will brands be expected to shell out for a spot in these highly prized matches?

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Brett Clegg handed News Corp community papers as John Webster returns to run Tassie

Promoted: Brett Clegg

Promoted: Brett Clegg

News Corp Australia’s CEO elect Peter Tonagh has continued the recent senior management changes at the publisher, moving Brett Clegg to the new role of managing director, community publishing.

Tonagh, who is currently chief operating officer but will succeed Julian Clark as CEO at the end of the year, has also brought back former national director of The Australian John Webster to run News Corp’s Tasmanian operations.

Clegg, the former boss of Fairfax Media’s business group, returned to News in mid-2013 as NSW general manager. The new role puts him in charge of  all community titles including the NewsLocal (Sydney), Quest (Brisbane), Leader (Adelaide) and Community Newspaper Group (Perth) stable. Read more »

‘How did I get here?’ asks a gay club raving granny in new Fitness First campaign

Fitness first mum rock

A 75-year-old grandma on a night out in a gay club and a 45-year-old mother rock climbing ask themselves ‘how did I get here?’ in a new campaign for Fitness First.

It is its first campaign from VCCP Sydney  with a new outdoor and print campaign to celebrate ‘life’s winning moments’ with the new outdoor, digital, press, radio and in-club campaign. Read more »

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