News

PepsiCo, Football Australia, G’Day Group and more locked in for Mumbrella360 2024

Australian Ethical launches new brand campaign via Paper Moose

One in five Aussies watch Netflix on the toilet – and other fun streaming stats

Chief creative to depart 303 MullenLowe Perth, replacement ECD named

FleishmanHillard wins pitch for parenting brand’s PR account

OOH revenue up 12% in 2023 as DOOH continues to grow

‘Groundswell of support moving towards out of home’: OOh!media CEO confident about group’s 2024

The Mumbrella CommsCon Awards 2024 shortlist has been announced

CommBank tops January’s YouGov Biggest Brand Movers list

Full program for Mumbrella CommsCon 2024 announced

Nine signs ‘groundbreaking’ Melbourne Cup broadcast deal

Gumtree ‘paints Australia green’ with large scale OOH campaign

Emmy-nominated, Logie-winning Australian actress launches podcast

Non-alcoholic spirit brand signs Aussie cricket captain as ambassador

TikTok partners with Sydney Mardi Gras, launches pride campaign

OOh!media posts a strong 2023 with net profits up 10%

M&C Saatchi chief strategist to depart this week

THE ICONIC creates new masterbrand after rocky start to the year

72andSunny hires new ECD as Luke Martin departs

Sophie Monk stars in new Unilever campaign

‘We’ll have something for every traveller’: Nine launches 9Travel site

Thinkerbell and Laneway Festival founder launch new water product 3

‘The future of TV and streaming is here’: Foxtel’s Hubbl will launch with all the major streamers 14

‘I will always leave the door open’: Eric Andre talks potential new season of The Eric Andre Show ahead of Aussie tour

Aussie managing director set to leave IPG’s Huge following Mat Baxter departure 1

‘It feels completely different to other films that I’ve been in’: Eric Bana talks the importance of The Dry

Budget Direct hit with breach for ‘violent’ pool cleaner ad: ‘This is too intense and graphic’ 2

DoorDash launches first major campaign with The Monkeys

2024 Super Rugby Pacific campaign launches, showcases players’ talents

NYC Tourism picks exclusive ANZ partner for 2024 global campaign

‘Trust us with your client’: Amanda Keller, Kate Ritchie, and Erin Molan send message to radio advertisers

New legislation gives life raft to community TV: ‘A vibrant part of Australia’s media landscape’

Australia’s largest cinema chain screens Assange film before High Court appeal

How to double your campaign’s effectiveness? Ritson says radio is the way 12

Dentsu looks to streamline costs after net loss in FY2023 1

Paramount Australia hit with redundancies 8

Urban List boards Taylor-mania train with new ‘cultural movement’

‘Stop f***ing with this wonderful medium’: Adam Ferrier makes powerful statement at HEARD 1

Tourism Tasmania champions local artists with new AI generator, via BMF

Advertising Associates appoints Peter Hunter to head up new Sydney office

EssenceMediacom creates specialist data, technology, and analytics team

B Corp certified 4 Pines showcases its ‘Good Stuff’ in new spot via 72andSunny

Seems you can put a price on love: Valentine’s Day spend drops 9.3% 1

Attivo Group brings comms function under new agency banner

Antoinette Lattouf and Azure Antoinette launch new podcast 1

Australian retail breaks advertising spending record: Nielsen

Campaign Review: The Super Bowl special

Major Aussie music festival collapses days after booker quits industry 1

New Mumbrellacast: Seven’s had a big week – some good news… and some bad news

Squiz Media launches new offering to redefine news consumption

Sydney PR agency launches new creative offering: ‘We are excited for this next chapter’ 1

Victorian Government engages VML for fire safety campaign

Entain extends UFC partnership until 2025

Shameless lands highest ever position in latest podcast rankings

Jack Daniel’s launches OOH campaign via Starcom Australia

Clemenger BBDO gives the gift of a life-saving message this Valentine’s Day

Half Dome nabs new head of strategy from Wavemaker

Paper Moose wins Real Insurance creative pitch

JICS signs Aussie cricket icon as new ambassador

Oaks Hotels partners with The Coffee Club, Foxtel and Menulog to improve guest experiences

Super Bowl sickies invade Australia as millions tune into the game 1

Australian consumer confidence hits 20-month high 1

Mable keeps media with EssenceMediacom

Retail, telehealth, and gambling services lead Australian podcasting advertisers

‘So many celebs, so much money, so many fails’: Adland weighs in on Super Bowl LVIII ads

Vacancies down in media agencies, but still above normal levels

Seven’s 40% earnings drop ‘reflects the weakness in advertising markets’ 4

Clemenger’s MADE THIS makes senior creative hire

Howatson+Co drives away with Honda media account 1

Entries for Mumbrella Awards 2024 are officially open

SXSW Sydney opens program submissions for 2024 festival

DDB CEO pays tribute to the late Peter Cameron

303 MullenLowe Sydney announces leadership changes

NOVA appoints Nine exec as digital commercial director 1

ESPN Australia secures multi-year UFC broadcast deal

ABC looks to Paramount talent as it continues to build out content division

Akcelo wins SPC creative account

Tributes flow in for advertising legend Harold Mitchell

Antoinette Lattouf puts pressure on ABC to produce evidence of her dismissal

Yoplait belts out ‘Yoplait Your Day’ brand platform with AJF Partnership

What can Australia learn from advertising in the Super Bowl? We asked the experts

‘It can be an issue of community safety’: CRA calls for radio to be added to prominence framework

‘We needed to find a new way to maintain category leadership’: Koh launches first-ever TVC

‘You never forget the experience of a live music event’: The crucial role live music plays in brand loyalty

NOVA Entertainment and The Hallway launch UFO-led ‘Together in Music’ campaign 2

Piers Morgan removes his show from Sky News 4

Afterpay takes media account to pitch

Jase and Lauren announce new home after KIIS dumping 5