News

Leading companies merge to create new full-service production agency 1

QMS wins iconic Sydney billboard tender 1

Maurice Blackburn Lawyers parts ways with Half Dome, appoints new media partners

Class action mounting against Nine for ‘sexual harassment and unlawful discrimination’ 8

Apparent welcomes new chief media officer to the leadership team

Hospitality company enters into retail media with network launch

Temple & Webster launches third iteration of ‘Imagine’ brand campaign via Dentsu Creative

DDB Melbourne announces new CEO 1

EssenceMediacom, Initiative and more named finalists for 2024 MFA Awards

Ticketek confirms customer details ‘may have been impacted’ in cyber incident

‘We’ve certainly seen an increase’: Ashley Madison users spike after Netflix doco release

DDB Sydney appoints ex-M&C Saatchi MP to lead Westpac account

Bulla appoints ‘chief cottage cheese officer’ for TikTok campaign via Dig Agency

The AFL rewrites Aussie rules in new campaign via PHD and TBWA

Mumbrella360: The Matildas ‘disrupted the thing that they were told was the measure of success’

OMG’s Foundation folds into Hearts & Science, MD Liz Wigmore takes on expanded remit 1

Trust in Woolies and Coles plummets, but Aussies love Aldi: Roy Morgan 1

New Balance launches run clubs across Australia via Mango

Nine board insists leadership team is ‘united’ amidst rumours CEO Sneesby is on the outer 3

SBS On Demand joins OzTAM’s VOZ Streaming platform

Enthral bolstered with announcement of new creative director

The Monkeys appoints new associate creative directors

Roadshow Films CEO to depart after 30 years

Australian advertising growth slower than global average

Avid Collective and Mindshare unveil pro-bono reef conservation campaign for Citizens of the Reef

Mumbrella360: ‘The desk is a really dangerous place to do marketing from’ – Telstra’s iconic campaigns thrive on grassroots strategies

Born Bred Talent launches 2024 internship program in collaboration with AiMCO

Boutique comms agency welcomes eight new clients

Kelis to deliver keynote at BIGSOUND 2024

‘Nobody is really doing this’: Ex-Meta creative director launches ‘mobile-first’ creative brand agency 5

New Mumbrellacast: Breaking down Sneesby’s Nine investigation; we wrap up the best moments of Mumbrella360

BWS launches exclusive in-app deals for customers

‘People will regrettably leave our business’: News Corp dumps editors, restructures publishing teams 14

‘2024 is set to become the biggest year of sport’: Stan unveils Olympics offering

Carsales unveils new campaign in collaboration with Sydney Swans, via Two Tractors

Reconciliation Australia launches 2024 theme with supporting campaign via Carbon Creative

Mumbrella360: Uber’s APAC CMO says Australians still favour Uber Eats during cost of living crisis

Youi champions footy fans in new campaign, created in-house

Are Media launches digital marketplaces for Women’s Weekly and Home Beautiful

Aussies’ biggest concerns revealed in new survey

Support for Sneesby slipping as network stars speak out, Nine board scrambles 8

The Benevolent Society launches second instalment of brand campaign via Jack Nimble

Leading Australian fertility clinic appoints Today The Brave as agency of record

Claxon takes on Serving Our People as pro bono partner

Country Road responds to allegations of sexual harassment and bullying 1

Mumbrella360: ‘I had to make my mum redundant’ – The road to a $100 million sportswear brand

The iconic mX newspaper set to return to train stations

ACM looks to sell print and digital publications to SCA

NRL star leads Rexona’s latest campaign

ANZ takes creative account to pitch 1

Neighbourhood Strategy to lead Canva’s global brand architecture

Mumbrella360: ‘The revolution is coming because we’re getting stuck’ – The power of the female economy

‘That just doesn’t cut it anymore’: Universal Pictures had to ‘go to the next level’ with Furiosa campaign 1

Mumbrella360: ‘Let’s not f*ck it up, let’s stay on track’ – Gelato Messina bought the cow, but the milk wasn’t free

Nine CEO acknowledges external review amidst ‘alleged inappropriate behaviour’ and million dollar pay-off 2

Ogilvy hires former BMF duo as new Sydney creative directors

Social Soup expands leadership team with two new appointments

‘Media is a mess’: Creator agency head says influencer marketing is about to make a ‘big pivot’

La Roche-Posay engages production company MOO for new destigmatising campaign

‘I’m excited to get stuck in’: PHD welcomes new Sydney head of strategy

‘I am thrilled to join’: Rate Money appoints new CMO

National Box Office: Mad Max dominates opening weekend

ARIA Charts: Billie Eilish hits the charts hard (and soft)

‘Learning, understanding, and talking about consent can’t wait’: DSS and BMF launch important campaign

‘A no-brainer’: Enigma appoints Chris Stobbs

DDB Melbourne nabs Sunday Gravy talent as new general manager

Former CouriersPlease marketing head launches new consultancy

Dan Murphy’s launches new brand platform via Thinkerbell

O’Brien rolls out first ever campaign aimed at younger audience

Suncorp, Cbus Super and more join 2024 Mumbrella Finance Marketing Summit

Sydneysiders urged to confront their bad flushing habits in latest Sydney Water campaign

Claxon secures Oroton’s digital media account 1

Ex-M&C Saatchi chief creative and chief strategist launch new venture

These are Australia’s ‘most trusted brands’ 2

Mumbrella360: ‘I get a lot of these articles that say I’m self made. It’s bullsh*t’ – StudioHawk founder discusses life-changing encounters

Mumbrella360: ‘Like driving in a car full of screaming kids’ – Why marketing is messy

Michael Cassel Group brings publicity back in-house

Mumbrella360: Ehrenberg-Bass Professor says ‘you’re poorly branding’ if you’re focusing on assets over your brand

Mumbrella360: ‘Utterly arrogant and negative’ – Julie Bishop spills on working alongside Trump, Obama and Biden

‘We’re still in the awful phase’: Rob Schneider still has hope for social media

Mumbrella360: ‘It’s about shifting the needle’ – Dylan Alcott calls on industry to work with disability community 4

QMS lights up huge brands at Vivid Sydney 2024

Nine appoints new director of sales, news director 1

Optus responds to Federal Court proceedings over 2022 cyberattack

Former Bullfrog partners unveil next move, launch ‘a clubhouse for ideas’

Mumbrella360: ‘Minister for fashion? You bet I am’ – Julie Bishop takes over main stage 1

Alt/shift/ wins Tinder Australia PR account pitch

Honey Birdette under fire for marketing email using phrase associated with Israel-Hamas war