News

Initiative reveals winner of its Super Bowl Marketing Multi

Tech platforms ‘pretty happy’ with news media bargaining code, suspects Gaven Morris

Three additional speakers confirmed for Mumbrella CommsCon, entries closing for CommsCon Awards

Dulux’s parent company AkzoNobel signs Mediahub as its global digital media agency of record

Commercial radio ad revenue up 4.7% in January

ViacomCBS US to become Paramount this week

Broken brand promises costing businesses customers in AUNZ, Qualtrics research finds

Super Bowl LVI on Seven and 7Plus live streaming up 45% on 2021

Clemenger BBDO Melbourne drives away with BMW Group creative account

Seven dominates Monday as Nine’s MAFS wins entertainment

Havas activates DoubleVerify’s ad measurement across client campaigns

Former Cummins & Partners CEO, Chris Jeffares joins production company Safari

Seven West Media reports a 48% jump in revenue after growth in metro TV advertising

Motorcycle rider’s foot is shredded in graphic campaign from TAC

Dentsu reports record profits and 13% organic growth in FY2021 results

Campaign Review: Aussie adland reviews ads from Super Bowl LVI

Innocean Australia gets a new chief strategy officer

iProspect promotes Marcelle Gomez to MD amid ‘dramatic growth’

Hipages appoints two new marketing team heads

Junkee Media bolsters team with new hires and internal promotions

Match & Wood wins media for Chobani and Gippsland Dairy 1

Officeworks’ brand-new TVC via AJF showing off new logo

Suncorp the solution to bad news in new musical ad 1

MAFS tops entertainment while Seven wins the week

CHEP Network continues revamp with new managing director and managing partner

TA launches campaign via CHEP ahead of international borders opening 2

Report from former ABC staffers highlight political interference from Coalition 6

Snapchat launches Samsung’s Galaxy S22 Series with AR Lens via CHEP

PHD Australia appoints Gemma Beeley as national head of digital

Cate Mathers named head of strategy at Pete Bosilkovski, Vince Lagana & Jeremy De Villiers’ agency, It’s Friday

Foxtel resets brand in latest multi-channel outing starring Sam Neill via Mindshare

Outbrain expands leadership team with new CMO Paul Knegten

The Brag Media acquires Epic Digital, promotes Joel King to COO

Target launches first brand campaign in 7 years via AJF 4

IPG revenue growth up 11.6% in Q4, APAC up 9.7%

Optus appoints former NSW Premier Gladys Berejiklian to role 3

Women come first in Bras N Things Valentine’s Day ads

Irwin family to join Gogglebox’s Celebrity Australia cast of 2022

Bosilkovski: Lockdown in 2021 offered a ‘real point of reflection’

Seven takes Thursday with Winter Olympic coverage

Twitter’s ad revenue up 24% in Q4 2021 financial results

72 and Sunny wins Taco Bell creative account in Australia 3

Big W showcases its high-quality, low-value products in latest ad 1

7.30 presenter Leigh Sales to step down following federal election

Enigma launches its new campaign for Kennards Hire

Holly McCarthy promoted to build Reckitt Health brands as ANZ marketing director 1

MFA Awards winners for 2021 revealed

Woolworths Group reveals new brand identity via M&C Saatchi 8

Gareth Morgan joins GHO Sydney as project delivery director

Nine appoints new sales leads to accelerate growth across Total TV, audio, and publishing

Lion’s Little Creatures named official beer partner of Sydney Gay and Lesbian Mardi Gras

Casefile True Crime holds top spot in first podcast ranker for 2022

MAFS tops entertainment, while Seven takes Wednesday

Omnicom continues recovery from pandemic, posting growth across 2021

Broadcast team and TV times confirmed for Stan Sport’s Speed Series coverage

Nova Entertainment appoints new chief commercial officer

Flourish PR expands leadership team with appointment

1 in 3 Aussie SMBs to plan international growth in next 2 years, finds Amazon Australia

Sportsbet pays largest fine by ACMA for spam law breaches

Campaign Review: battle of the health insurance letters in HBF vs HCF

Concrete Playground launches Hotel Hennessy

Urgent action needed to arrest decline of regional journalism, says MEAA survey; more mergers not the answer

Destination NSW and Azure Ryder explore Sydney icons via Bring Agency

Thrive PR launches Tech Academy to help bridge marcomms tech skills gap

MediaCom retains $20m Mars account locally after global internal review

Saatchi & Saatchi win FIBA Women’s Basketball World Cup 2022 creative account

MAFS tops entertainment, surpassing Seven News

Five new speakers added to Mumbrella Sports and Entertainment Marketing Summit

TikTok 3rd most downloaded mobile app & reaches 7.38M people aged 18+

TikTok updates community guidelines to promote safety, security and wellbeing

Fck The Cupcakes launches teaser campaign, asks for brand support

BWM Isobar wins NIB from Saatchi & Saatchi, launches campaign 2

M&C Saatchi Sport and Entertainment hires new creative lead Harrie Jack

Tinder launches 30 Days, 30 dates summer campaign on TikTok

CHE Proximity officially rebrands to CHEP Network, untangles integrated offering 1

Wins spur Nunn Media Sydney to make five new hires

Uber Eats ad breaches Ad Standards for domestic violence 2

Corin Dimopoulos departs Optus after 7 years

Jamie Angel joins Triple M Brisbane as content director

Seven takes Monday TV ratings as MAFS wins entertainment

United Australia Party tops digital ad spend for January 2022

Initiative urges industry to ‘put their money where their mouth is’ with Super Bowl ad predictor

Tom Ward joins The Lab as executive director

Catalano continues upscaling with stake in business connections service Beevo

Red Havas enlists Jacqui Munro as 2IC for new public affairs offering 1

Australians to spend big on love this Valentines Day: Roy Morgan

My Muscle Chef redefines strength in new campaign via TBWA

GoDaddy launches ‘Go for it’ integrated marketing campaign