News

Boganesque Bali surprise winner in TV for Seven 2

Co-founder Pip Jamieson departs The Loop to set up own site in Europe

Morning Update: Waterproofing spray ad so cheesy people think it’s fake; Coke converts used bottles into sharpeners; Gym ad plays on Kimye wedding 1

Mumbrella live blog: Tuesday, May 27

HG Nelson fronts AFC Asian Cup Campaign by The Monkeys 4

Ford brings agencies together to form full-service ‘Blue Hive’ 3

Wilson Everard co-founder Jim Everard passes away 7

Alfa Romeo continues with ‘It’s not a car, it’s an Alfa Romeo’ positioning 20

ASB dismisses suggestion Presto dancing dad ad ‘perverted’ 5

Guardian Australia MD points to brand partnerships and events as path to profitability 4

Publishers Australia appoints Mumbrella owner Focal Attractions as management partner 1

Kellogg’s brings back the Curiosity Show for web special 3

House Rules beats The Voice while 24 fails to fire again 2

Ex-Sportingbet marketer Richard Howarth emerges at The Star as AHL promotes from within 5

Morning Update: Poster lets you play songs; Walt Disney hands social account to OMD; Adidas releases new World Cup ad

Mumbrella live blog: Monday, May 26 2

X-Men: Days of Future Past beat Godzilla in its opening Australian weekend

Valvoline and Rexona fall foul of the ad watchdog over safety issues 1

Complaints claiming Tooheys Extra Dry ‘mouth abuse’ ad is sexist dismissed by ad watchdog 6

Nib target those born in 1983 with latest ‘good to be human’ ad 3

BBC will launch premium drama channel on Foxtel on August 3

NRL partner up Nate Myles and Paul Gallen in awkward meeting to promote mental health awareness 10

Budget Direct aliens focus on safety in spot promoting online discounts 2

Guardian editor takes aim at The Australian accusing the newspaper of a ‘misuse of power’ 12

Red Rooster shifts creative to Naked Communications from 303Lowe amid marketing changes

Ten scores two top ten shows after horror week 1

Havas Media hires former Aegis digital trader as chief commercial officer 6

Morning Update: Domestic violence PSA challenges people to re-think; Nepali TV network slammed for using 9/11 coverage; J&J moves US media buying business to OMD

Mumbrella live blog: Friday, May 23

OMD takes Heinz media account 3

Print subscribers to The Australian face 84 per cent price hike but given ‘free’ digital access 7

‘Male industry champions’ recruited to tackle creative gender diversity issue 1

Rosso to return for Mumbrella Awards

Adshel restructures with Chris Hunt promoted to COO

Masterchef rollercoaster continues while Go’s Survivor gets 600% catch-up viewing spike

Introducing Mumbrella Media Sales School

Morning update: McDonald’s gets iconic; Fred & Farid claim OmniPub merger was a marketing stunt

Mumbrella live blog: Thursday, May 22

YouTube content creator Maker Studios eyes Australia after Asia push 1

ABC offers another apology and to pay Chris Kenny’s costs over Chaser dog sex stoush 11

Media buyers remain pessimistic about Ten’s future despite cuts 7

McDonald’s launches World Cup flavours spots 2

Mumbrella360 to open with economic forecast breakfast featuring ANZ, PwC and Enero boss

Industry of Mad Men? New figures show women represent a quarter of creatives, 70% of suits 5

Seven wins Voiceless night as Ten returns to third place 1

Announcing Mumbrella360 Masterclasses

Droga5 establishes Asia presence but cool on full office after Tiger win 6

Morning Update: Social grilling; Spotify hits 10 million paid subscribers

Tiger Beer launches new pan-Asia campaign through Droga5 Sydney 1

Mumbrella live blog: Wednesday, May 21 1

Wake Up, news shows axed by troubled Ten as network seeks to cut costs 48

Sensis decentralises marketing following the departure of Michelle Sherwood 3

Telstra follows up Jimmy Barnes ad with one featuring Magda Szubanski 12

Labor spends more than $80,000 on TV campaign attacking budget 6

GIO thanks Queensland fans in State of Origin campaign for NSW Blues 1

Cannes to tackle adland gender imbalance

IGA promotes Future Soccer Stars program with ad fronted by John Aloisi 1

Nine’s When Love Comes to Town debuts to 868,000 as Bogan Hunters tops digital shows 1

Droga5 loses Sunbeam to The Works 7

Morning Update: Oreo suggests people ‘lick for it’ to settle scores; McDonald’s to keep Happy mascot; Checkout beep gets a twist in Coke campaign; Havas acquires Work Club

Mumbrella live blog: Tuesday, May 20

Joe Hockey to sue Fairfax for defamation over ‘Treasurer for sale’ headline 15

Mumbrella Awards shortlist revealed

Bosses of The Australian to discuss paper’s 50th anniversary at Mumbrella360 4

Huffington Post and Techcrunch establish sales presence in Australia

Kiis FM defends as ‘standard practice’ Kyle and Jackie O asking listeners to call pre-recorded show 10

Jack Daniel’s new Tennessee Honey ‘Draws a Crowd’ 2

Telstra to spend $100m building national wi-fi network 6

Australian Frontline Machinery uses metal posters to promote its ‘tough’ vehicles

iSentia lodges IPO prospectus

SsangYong uses K-Pop to celebrate its Korean roots in new campaign from BWM 5

Nescafe re-record Dolly Parton’s ‘9 to 5’ to better reflect working day of modern woman 17

24: Live Another Day fails to deliver audience as Seven edges closer to Nine 2

RateCity promotes itself as way ‘to find the joy of saving’ 2

Morning Update: Cruzan Rum wants you to slow down; Jill Abramson talks about resilience; Mad Men stars pose for Vintage-style ads

The Monkeys lose digital creative hotshot Jay Gelardi to US agency CP+B 3

Cake Wines encourage music fans to attend gigs earlier and support the support act 2

Mumbrella live blog: Monday, May 19 5

Mr iSelect returns for end of financial year ‘detax’ 2

Godzilla destroys box office top ten on opening weekend

Labor Party advertises for editor for new ‘Crikey style’ news service 2

Head of Fairfax local and regional papers Nic Cola to depart

IAB seeks to create a definition for news following Buzzfeed debate 3

ABC head of online and multiplatform Arul Baskaran departs 1

Nielsen ‘regrets’ nine month error which saw Ninemsn video views doubled 3

Lexus dealers finalise shortlist on media pitch

Woolworths roll out latest Jamie Oliver campaign 2

World Movies launches ‘Sex Before Soccer’ in lead up to World Cup 1