News

IWD now a day off for staff at Impact

MYOB appoints The Iconic’s Dean Chadwick as CMO

Eels vs Storm tops 2022 NRL launch on Nine with 455k metro viewers

Greenpeace dobs Toyota into the ACCC for alleged greenwashing through ‘misleading advertising’

Hypetap hires AJF talent as new managing director

Retail media starts eating up budget from other channels, IAB finds

Havas Media Group appoints Rebecca Tos as managing partner of Havas Market×

MissingSchool launches rallying cry for seriously sick kids via Cocogun and Zenith

Darren Stein returns to OMG in Hearts & Science leadership restructure

EssenceMediacom plans measured approach to start ‘fighting back’

ACCC asks businesses suspected of ‘greenwashing’ to substantiate claims

Blooms The Chemist and Hardhat tell a heartwarming story of ‘better’ care

The winners of the inaugural Destroy This Brief revealed

James McGrath steps down as creative director-at-large of Clemenger Group, new Creative Council chair announced 1

MAFS pulls in 921k metro viewers on Wednesday night as drama escalates

YouTube music monetisation boss urges brands to focus on relevance and audience state-of-mind

PHD Australia appoints new heads of planning and effectiveness for Sydney and Melbourne offices 1

First Nexus Australia CEO appointed

SBS Radio rebrands to SBS Audio, with focus on expanding language offerings

Tetley goes totally random in first work from 303 MullenLowe

Lord Nelson Brewery raises the drinking age via H+C 2

January total ad spend down 10% from 2022, Government category down 48%: SMI

Creative outlet Interweave relaunches as Weave

Accenture Song hires former Amazon brand exec

Atomic 212 appoints Claire Fenner as CEO and Rory Heffernan national MD

‘We’re the only one-stop-shop at scale in Australia’: EssenceMediacom APAC CEO fires warning shot 6

Hero’s Brisbane office gets first MD

Former Clemenger agency boss James Neale latest to strike out alone with Activation Union 

MAFS boys night out chaos helps Nine to dominate overall share

TMH reports $3.7m profit for H1 FY23 off back of acquisitions and loan write downs

Woolworths Insurance becomes Everyday Insurance in rebrand campaign from M&C Saatchi

Howatson+Co launch first work for GMHBA 1

Foxtel Group keeps prized HBO content in new deal with Warner Bros Discovery

Dentsu Creative Public Relations launches in ANZ led by Tim Powell

The AFL champions on-and-off the field moments in 2023 launch

The Evening Mumbo – Tuesday 28 February

Aussie Home Loans hands creative and PR to Do agency 1

Resolution Digital makes 3 senior appointments

Change at Omnicom’s Annalect as CEO and COO leave business

Survivor outguns Idol in Monday metro ratings

The Trade Desk nabs former Twitter sales boss for director of accounts role

Didi appoints Next&Co to its media account 1

Former WPP HR leader launches people and culture consultancy

Amplify global CEO says virtual events still have a place in post-pandemic brand strategy

Mutinex valued at $37m in latest capital raise; records 300% growth in 2022

Wunderman Thompson’s Lee Leggett appointed CHEP CEO 1

Paramount reorganises sales divisions led by Rod Prosser

Meta and NGO look to stop intimate images spreading online

The Evening Mumbo: Lisa Ronson makes a move, Lion creates new role, Foxtel and HBO rumours and the SMH tops news

Think HQ appoints Taryn Marks as head of First Nations engagement and communication

Sling & Stone bolsters climate tech portfolio with 3 new clients

Lisa Ronson joins struggling beauty and skincare brand, BWX in board role

Kayo looks to reach a new peak in subs with geo-targeted ad push

Australian online advertising spend growth decelerates in 2022: IAB Australia

Lion CMO Anubha Sahasrabuddhe promoted to chief growth officer

Val Morgan Digital elevates Alyce Thomas to group sales manager

TV Wrap: ABC’s Mardi Gras broadcast airs to 380k metro viewers; Nine takes the week

BlueChip Communications and Horizon GR launch cyber crisis management tool

Revium hires new general manager for growth

BVOD spend set to increase in 2023 as advertisers ‘follow the audience’: ThinkTV

SBS to launch Alone Australia in late March

SMH remains the most-read Australian news brand: ThinkNewsBrands, Roy Morgan

Mortgage Choices reminds lenders they’re not ‘a Loan’

CarExpert replaces Drive as ACM’s automotive partner 1

Gogglebox brings the crowds for Ten as new season launches to 480k metro viewers

Mamamia recruits Elfy Scott as editor, replacing Melody Teh

WPP posts 12.7% revenue growth in 2022; flags ‘continued need’ for brand-building from companies

‘A tough market suits Nine well’: Mike Sneesby on ‘discipline around expenditure’ after results

Atomic 212 wins Red Rooster, Oporto parent company’s media account

Milk+Honey launches new brand platform for Bridgestone Tyres

The Dog House’s metro viewership remains flat since launch; MAFS win entertainment again

Thinkerbell completes Sydney leadership team with new GM

Cheeky Nando’s: Restaurant chain pitches creative account a year after appointing agency 4

Nine’s group profit squeezed in latest half-year earnings

AMEX, Commonwealth Superannuation Corporation, FutureBrand Australia and Finder to speak at the Mumbrella Finance Marketing Summit

Churn and early promotions still a concern says MFA CEO, but opportunities lie ahead

Chrissie Swan and Ita Buttrose star in new Priceline spot celebrating age positivity

Metro commercial radio ad revenue drops 2.1% in January; Sydney grows but Melbourne dips

Forty Winks takes creative, media and PR to pitch

WA power operator enlists Wunderman Thompson Perth for latest safety campaign

MAFS cheating scandal reaches boiling point, delivering Nine another win on Tuesday night

Foundry to close trade publication CMO Australia

Catch.com.au shops around its media account; pitch down to final stages

Woolworth’s results show Cartology revenue up 11% post Shopper acquisition

No conversations with SWM says Ciaran Davis, but HT&E ‘can’t dictate the rumours’

Matt Rowley returns as IAB chair, amongst other board changes

Differentiate or die – a critical panel confirmed for Mumbrella CommsCon

OMA data shows billings improved up nearly 30% in 2022