News

Snooze launches influencer campaign driven by Publicis Sport and Entertainment 1

Impressive hires Theodora Alex as head of client services Melbourne 4

Landor hires creative director Sam Wall

Domain creates hyper-local campaign for over 60 suburbs

BMF hires Pia Chaudhuri as group creative director

RACQ and Holden to be discussed at the Mumbrella Automotive Marketing Summit as full program announced

TV industry begins push for new ratings system VOZ 1

Isentia appoints Brigitte Guerin as head of client solutions

Signature Media merges Five Star Kids with Holidays with Kids

This is Flow hires Ticketek’s Matt Papasavva as digital lead 1

MAFS drives Nine to another nightly TV win 1

Nine reports a 9% drop in profits, points to growth in digital and $100m of cost removal 5

Starcom makes Graeme Wood’s role – national head of futures and product – redundant

Qantas releases new safety video celebrating its 100-year history 16

Get Up goes after Woolworths for advertising with News Corp 54

Spark Foundry wins Silversea Cruises and My Muscle Chef media accounts

Mumbrella Awards 2020 entries are now open

Prime posts profit after tax of $4.5m, down 56.2%

Telstra demonstrates how 5G can change lives in new campaign 1

Tourism New Zealand shows Australians ‘This is How We Winter’ in snow-filled campaign

News Corp Australia admits to underpaying staff by $1.5m 9

The ABC beats Ten and Seven on Monday night, helped by Media Watch and Four Corners 1

‘There’s still nothing like Australia’: Tourism Australia rolls out international marketing activity in light of the bushfires and Coronavirus 2

Speed wins communications strategy account for energy drink V

Consumer backlash against News Corp having ‘no impact’: Michael Miller 13

MFA reappoints Peter Horgan as chair and announces three directors to replace Leigh Terry and Virginia Hyland

The industry unites in calls to overhaul the classification system

The Call of the Wild isn’t strong enough to topple Sonic The Hedgehog at the box office

72 and Sunny promotes original staff member Whitney Hawthorn to head of delivery 2

Hamish & Andy’s Andy Lee joins Mumbrella Audioland lineup

Swinburne appoints ANZ’s head of marketing, Carolyn Bendall, as CMO

Sling & Stone launches sustainability offering with Alana Theodor at the helm

Optus announces six Olympics ambassadors including Stephanie Catley and Ian Thorpe 3

Susan Massasso steps into new role as chief growth and brand officer at A2 Milk, three months after resigning as CMO

WPP AUNZ’s new strategy won’t involve redundancies, insists CEO Jens Monsees 19

Scoot appoints Edelman Australia as PR agency of record 1

WPP AUNZ ‘significantly changes operating model’ as it posts full-year loss driven by market and account losses 9

MAFS leaps to another season high with 1.2m metro viewers on Sunday night

Pepper Money offers its take on ‘real life’ in Australia with musical campaign

Almond Breeze terminates its creative account with Daylight Agency 1

Profit drops 23% at Ooh Media, but revenues hold strong despite ‘challenging media market’

Huggies takes a stand on parent-shaming in campaign encouraging parents to ‘Be comfortable in your skin’ 3

OMA launches world-first policy to limit the public’s exposure to discretionary food and drinks 2

Simon Reid and Nick Durrant get new roles within IPG Mediabrands’ Initiative and Magna

HT&E’s revenue slips slightly as company says ‘difficult decisions’ are paying off

ICC aims to ‘level the playing field for every girl’ in Women’s T20 Cricket World Cup campaign via Publicis Sports & Entertainment

Levi’s celebrates LGBTQIA+ voices with its 2020 Pride collection 3

Magnum & Co appoints Laura Barette as head of earned

QMS launches intelligent data and insights platform for digital out of home

Petbarn and Mars sign on as major sponsors for Pooch Perfect

Think TV and News Media Works merge to form the Premium Content Alliance 19

MAFS carries Nine to a second ratings week win for 2020

NBC orders American remake of True Story with Hamish & Andy

Bupa Dental appoints Edge to its creative account

Tourism Western Australia appoints The Monkeys to lead creative amongst new agency roster 1

Telstra appoints Jeremy Nicholas as its new CMO, less than two years after dropping the role 1

ANZ reveals confronting campaign calling for more #LoveSpeech in support of the Sydney Gay and Lesbian Mardi Gras 8

New Magnum Luxe flavours show that ‘pleasure has more than one layer’ in campaign via PHD 1

Origin Energy takes naming rights for Australia’s national netball team in three-year partnership

Cadbury signs on as official chocolate partner of the Australian Olympic and Paralympic teams

Digitas appoints Ashleigh Bruton as head of social 1

Wunderman Thompson and the NSW Rural Fire Service pay thanks to firefighters with 77-foot billboard in Times Square

Independent Media Agencies of Australia, new industry body for indies, launches with 20 founding members 18

Another drama-filled dinner party brings 1.058m metro viewers to MAFS

SCA revenue drops 8.2% as debt rises 4

Domain suffers revenue decline as print tumbles 35.2%

Mumbrella Travel Marketing Summit significantly revises program in light of tourism industry crisis 2

SKYN celebrates public displays of pride in OOH Mardi Gras campaign

We Are Different appointed to the PR account for Berocca 1

Lifestyles appoints Melbourne indie Yoke as creative, digital and communications agency of record

Morey Media wins PR for car subscription service Carly

Australian Survivor: All Stars finds a season high on Tuesday night with 630,000 metro viewers

James Warburton ‘derisking’ Seven’s programming slate after tough start to the year 2

BPAY appeals to Australians to help pay the bills of drought-affected farmers

Great Northern captures Instagram images of Australia through sound in radio campaign

Realestate.com.au celebrates millions of buyers coming to its platform in autumn campaign

Ancestry moves media account from OMD to Spark Foundry 1

7-Eleven pitches its creative account

SCA to rebrand newly-acquired Redwave stations as Hit and Triple M

Claire Haigh named director of communications for hotel group Accor

Cricket Australia’s Karina Keisler to tackle the ball-tampering scandal at the Mumbrella Sports Marketing Summit

ABC ‘deeply concerned’ by Rosie Waterland’s claims of manipulation and mistreatment during Australian Story filming 2

NRL announces naming rights for State of Origin will be available in 2021

Cancer Council Victoria campaign warns of the perils of consuming sugary drinks

Seven West Media reports $67m loss as group revenue slips 3.2% 9

Mediacom settles Rob Moore case ahead of scheduled mediation, saying ’employee wellbeing is essential’ 2

Ikon and Essence’s Myer partnership ends, with entire media account returning to Ikon 4

Best Picture winner Parasite takes $794,000 at the Australian box office in its 34th weekend